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The differences between special events coordinators and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a special events coordinator, becoming a marketing coordinator takes usually requires 4-6 years. Additionally, a marketing coordinator has an average salary of $48,326, which is higher than the $40,063 average annual salary of a special events coordinator.
The top three skills for a special events coordinator include customer service, event planning and press releases. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.
| Special Events Coordinator | Marketing Coordinator | |
| Yearly salary | $40,063 | $48,326 |
| Hourly rate | $19.26 | $23.23 |
| Growth rate | 18% | 19% |
| Number of jobs | 34,538 | 91,281 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 80% |
| Average age | 38 | 37 |
| Years of experience | 2 | 6 |
A special events coordinator is in charge of organizing and devising plans for an event, even monitoring all progress to ensure everything is running smoothly. They are typically responsible for consulting with clients and understanding the event's purpose, offering a selection of venues and caterers, providing cost estimates, and booking various services such as speakers, equipment, location, photographers, videographers, and other essential factors. Moreover, a special events coordinator manages all processes involved in setting up and down an event, all while maintaining client satisfaction.
A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.
Special events coordinators and marketing coordinators have different pay scales, as shown below.
| Special Events Coordinator | Marketing Coordinator | |
| Average salary | $40,063 | $48,326 |
| Salary range | Between $26,000 And $60,000 | Between $34,000 And $67,000 |
| Highest paying City | New York, NY | New York, NY |
| Highest paying state | New Jersey | New Jersey |
| Best paying company | Smithsonian Institution | Keller Williams Capital Properties |
| Best paying industry | Education | Technology |
There are a few differences between a special events coordinator and a marketing coordinator in terms of educational background:
| Special Events Coordinator | Marketing Coordinator | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | San Diego State University | University of Georgia |
Here are the differences between special events coordinators' and marketing coordinators' demographics:
| Special Events Coordinator | Marketing Coordinator | |
| Average age | 38 | 37 |
| Gender ratio | Male, 26.4% Female, 73.6% | Male, 27.4% Female, 72.6% |
| Race ratio | Black or African American, 11.3% Unknown, 4.7% Hispanic or Latino, 16.4% Asian, 5.9% White, 61.5% American Indian and Alaska Native, 0.2% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 16% | 10% |