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The differences between technical marketing specialists and product technicians can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a technical marketing specialist, becoming a product technician takes usually requires 1-2 years. Additionally, a technical marketing specialist has an average salary of $73,528, which is higher than the $67,026 average annual salary of a product technician.
The top three skills for a technical marketing specialist include CRM, digital marketing and project management. The most important skills for a product technician are customer service, troubleshoot, and product support.
| Technical Marketing Specialist | Product Technician | |
| Yearly salary | $73,528 | $67,026 |
| Hourly rate | $35.35 | $32.22 |
| Growth rate | 19% | 3% |
| Number of jobs | 152,146 | 99,755 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | High School Diploma, 33% |
| Average age | 37 | 45 |
| Years of experience | 6 | 2 |
Technical marketing specialists are marketing professionals who use any method of marketing that focus on the specifications and features of products to make them appealing to customers. These specialists must demonstrate project management skills by assisting brand managers to execute brand campaigns and programs in a timely manner. They must manage and conduct technical evaluations to support the development and introduction of new products. Technical marketing specialists must also participate in several trade shows so that they can help increase their brand awareness campaigns.
Product technicians are skilled professionals who are responsible for evaluating manufactured goods to ensure quality and functionality before they are marketed to the general public. These technicians are required to perform equipment setup and adjustments while conducting minor preventative maintenance tasks to test for safety and productivity before they are put into production. By using their technical knowledge, they must identify problems such as mechanical issues and safety issues while providing potential solutions to the issues. Product technicians must also ensure that finished products conform to specifications and codes.
Technical marketing specialists and product technicians have different pay scales, as shown below.
| Technical Marketing Specialist | Product Technician | |
| Average salary | $73,528 | $67,026 |
| Salary range | Between $52,000 And $102,000 | Between $36,000 And $123,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Washington | Alaska |
| Best paying company | Apple | PayPal |
| Best paying industry | Pharmaceutical | - |
There are a few differences between a technical marketing specialist and a product technician in terms of educational background:
| Technical Marketing Specialist | Product Technician | |
| Most common degree | Bachelor's Degree, 73% | High School Diploma, 33% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Stanford University |
Here are the differences between technical marketing specialists' and product technicians' demographics:
| Technical Marketing Specialist | Product Technician | |
| Average age | 37 | 45 |
| Gender ratio | Male, 60.7% Female, 39.3% | Male, 85.8% Female, 14.2% |
| Race ratio | Black or African American, 4.9% Unknown, 4.9% Hispanic or Latino, 11.6% Asian, 12.9% White, 65.5% American Indian and Alaska Native, 0.1% | Black or African American, 9.4% Unknown, 4.9% Hispanic or Latino, 16.6% Asian, 7.5% White, 60.9% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 10% | 6% |