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Trade show coordinator vs site coordinator

The differences between trade show coordinators and site coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a trade show coordinator and a site coordinator. Additionally, a trade show coordinator has an average salary of $38,487, which is higher than the $38,256 average annual salary of a site coordinator.

The top three skills for a trade show coordinator include event logistics, booth space and event planning. The most important skills for a site coordinator are customer service, data entry, and CPR.

Trade show coordinator vs site coordinator overview

Trade Show CoordinatorSite Coordinator
Yearly salary$38,487$38,256
Hourly rate$18.50$18.39
Growth rate18%18%
Number of jobs27,21529,397
Job satisfaction-4
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 61%
Average age3838
Years of experience22

What does a trade show coordinator do?

A trade show coordinator is primarily in charge of spearheading and organizing trade shows that allow businesses to showcase their products and services, ensuring everything runs smoothly and efficiently from planning to execution. They are responsible for establishing objectives and budgets, securing sponsors, delegating responsibilities among teams, preparing schedules, and arranging travel accommodation and transportation for the participants. They also perform research and assessments to identify the events' needs and determine potential attendees, reaching out to them for invitation or registration. Additionally, they also lead and empower staff to reach goals, solving issues and concerns should there be any.

What does a site coordinator do?

A site coordinator is responsible for organizing special events and programs based on a client's specifications or a business's needs. Site coordinators ensure that the plan will go well by monitoring their resources, coordinating with third-party services, researching the best settings, finalizing the list of attendees, and managing the budget goals. A site coordinator usually works with the marketing department of an organization for promotional strategies and addresses any concerns that an attendee might have.

Trade show coordinator vs site coordinator salary

Trade show coordinators and site coordinators have different pay scales, as shown below.

Trade Show CoordinatorSite Coordinator
Average salary$38,487$38,256
Salary rangeBetween $29,000 And $50,000Between $25,000 And $56,000
Highest paying City-New Haven, CT
Highest paying state-Connecticut
Best paying company-Meta
Best paying industry-Manufacturing

Differences between trade show coordinator and site coordinator education

There are a few differences between a trade show coordinator and a site coordinator in terms of educational background:

Trade Show CoordinatorSite Coordinator
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 61%
Most common majorBusinessBusiness
Most common collegeSan Diego State UniversitySan Diego State University

Trade show coordinator vs site coordinator demographics

Here are the differences between trade show coordinators' and site coordinators' demographics:

Trade Show CoordinatorSite Coordinator
Average age3838
Gender ratioMale, 31.0% Female, 69.0%Male, 35.4% Female, 64.6%
Race ratioBlack or African American, 10.5% Unknown, 4.7% Hispanic or Latino, 16.8% Asian, 6.0% White, 61.8% American Indian and Alaska Native, 0.2%Black or African American, 11.2% Unknown, 4.7% Hispanic or Latino, 16.1% Asian, 5.8% White, 61.9% American Indian and Alaska Native, 0.2%
LGBT Percentage16%16%

Differences between trade show coordinator and site coordinator duties and responsibilities

Trade show coordinator example responsibilities.

  • Manage all SEO and SEM efforts.
  • Re-Serve and procure all trade show space to achieve maximum ROI.
  • Manage consumer promotions projects and budget, including FSIs, POS and on-pack promotions.
  • Manage freight forwarders with careful attention to shipping cost, on time arrival and meeting deadlines.
  • Manage booth logistics for museum industry conference expos.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Show more

Site coordinator example responsibilities.

  • Manage and write marketing and promotional contents on multiple Facebook and Instagram accounts.
  • Manage AmeriCorps members when immediate supervisor are absent.
  • Manage ALC interactive exhibition operations including ALC staff and guest services, gallery prep/maintenance and inventory of art materials.
  • Conduct first aid and or CPR to students if need
  • Administer first aid, CPR, and medications when necessary.
  • Plan, implement, and facilitate k-12 outreach programs using research base materials.
  • Show more

Trade show coordinator vs site coordinator skills

Common trade show coordinator skills
  • Event Logistics, 16%
  • Booth Space, 14%
  • Event Planning, 7%
  • Show Services, 4%
  • Booth Set-Up, 4%
  • Event Coordination, 3%
Common site coordinator skills
  • Customer Service, 16%
  • Data Entry, 8%
  • CPR, 8%
  • Direct Supervision, 7%
  • Team Work, 6%
  • Payroll, 5%

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