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Vice president, products & marketing vs vice president, strategy

The differences between vice presidents, products & marketing and vice presidents, strategy can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a vice president, products & marketing and a vice president, strategy. Additionally, a vice president, products & marketing has an average salary of $177,203, which is higher than the $164,392 average annual salary of a vice president, strategy.

The top three skills for a vice president, products & marketing include digital marketing, product management and go-to-market strategy. The most important skills for a vice president, strategy are analytics, project management, and healthcare.

Vice president, products & marketing vs vice president, strategy overview

Vice President, Products & MarketingVice President, Strategy
Yearly salary$177,203$164,392
Hourly rate$85.19$79.03
Growth rate10%10%
Number of jobs140,63760,332
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 70%
Average age3939
Years of experience1010

What does a vice president, products & marketing do?

A vice president of products & marketing is primarily in charge of implementing the company's policies and regulations, developing new ones when necessary. As vice president, it is their duty to establish goals and guidelines, liaise with key external parties, manage product roadmaps, coordinate managers, and present progress report to the president and other higher-ranking officials. They must also oversee the progress of product and marketing programs, ensuring efficiency and significant results. Moreover, there are instances where they must address the public, including the media, representing the company's behalf.

What does a vice president, strategy do?

A vice president of strategy is responsible for delegating and reviewing market target research and assessing the areas that a company should focus on for further development. The position requires strong management and leadership skills to supervise a team of customer research specialists. Other essential skills that a vice president of strategy should possess to accomplish his/her or her responsibilities include knowledge of computer analytic software and data visualization and excellent communication skills. A four-year college degree is the minimum education requirement for the position.

Vice president, products & marketing vs vice president, strategy salary

Vice presidents, products & marketing and vice presidents, strategy have different pay scales, as shown below.

Vice President, Products & MarketingVice President, Strategy
Average salary$177,203$164,392
Salary rangeBetween $125,000 And $251,000Between $114,000 And $236,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateWashingtonAlaska
Best paying companyOktaBrandywine Realty Trust
Best paying industryTechnologyInsurance

Differences between vice president, products & marketing and vice president, strategy education

There are a few differences between a vice president, products & marketing and a vice president, strategy in terms of educational background:

Vice President, Products & MarketingVice President, Strategy
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 70%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Vice president, products & marketing vs vice president, strategy demographics

Here are the differences between vice presidents, products & marketing' and vice presidents, strategy' demographics:

Vice President, Products & MarketingVice President, Strategy
Average age3939
Gender ratioMale, 73.6% Female, 26.4%Male, 73.6% Female, 26.4%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between vice president, products & marketing and vice president, strategy duties and responsibilities

Vice president, products & marketing example responsibilities.

  • Lead integration of new backend platform and cloud initiative.
  • Re-Design the product UI for use in client call centers and manage the move to SaaS delivery.
  • Translate business vision and strategy into operational tactics and build the organizational support and infrastructure need to achieve them.
  • Research and conduct market and competitive analysis follow by creation of CRM predictive modeling, messaging and positioning.
  • Help create the first cloud computing solution for mobile end-point security and device management.
  • Direct the creation and implementation of the sales and support systems (CRM & IVRU).
  • Show more

Vice president, strategy example responsibilities.

  • Spearhead implementation and manage technology projects that achieve increased scalability and efficiency (UAT, QA )
  • Promote to AVP due to record goals achieve in the marketing and web areas.
  • Manage all marketing relate activities, including SEM, trade shows, and direct mail.
  • Manage and sell the first network, SaaS model jail calling platforms for Florida, Georgia and Canada.
  • Manage customer relationships through selling, training, and demos and proactively collect customer feedback to improve SaaS database.
  • Manage the RFP process and maintain the firm's RFP database which consist of an exhaustive list of responses.
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Vice president, products & marketing vs vice president, strategy skills

Common vice president, products & marketing skills
  • Digital Marketing, 12%
  • Product Management, 7%
  • Go-To-Market Strategy, 4%
  • Marketing Campaigns, 3%
  • Value Proposition, 3%
  • Product Strategy, 3%
Common vice president, strategy skills
  • Analytics, 12%
  • Project Management, 7%
  • Healthcare, 7%
  • Portfolio, 7%
  • Business Development, 4%
  • Direct Reports, 4%

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