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The differences between coordinator/managers and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a coordinator/manager and a marketing coordinator. Additionally, a coordinator/manager has an average salary of $49,749, which is higher than the $48,326 average annual salary of a marketing coordinator.
The top three skills for a coordinator/manager include patients, social work and patient care. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.
| Coordinator/Manager | Marketing Coordinator | |
| Yearly salary | $49,749 | $48,326 |
| Hourly rate | $23.92 | $23.23 |
| Growth rate | 12% | 19% |
| Number of jobs | 29,288 | 91,281 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 80% |
| Average age | 47 | 37 |
| Years of experience | 6 | 6 |
A coordinator/manager is an individual who is responsible for supervising the day-to-day operations of a facility by following a set of policies and guidelines. Coordinators/managers collaborate with board members to ensure the overall quality of the facility and maintain inventory levels for all components and parts. They negotiate with vendors on contracts and fees as well as provides the overall budget for facility projects. Coordinators/managers must also train staff and employees regarding facility procedures and safety codes.
A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.
Coordinator/managers and marketing coordinators have different pay scales, as shown below.
| Coordinator/Manager | Marketing Coordinator | |
| Average salary | $49,749 | $48,326 |
| Salary range | Between $26,000 And $93,000 | Between $34,000 And $67,000 |
| Highest paying City | Atlanta, GA | New York, NY |
| Highest paying state | Georgia | New Jersey |
| Best paying company | Square | Keller Williams Capital Properties |
| Best paying industry | - | Technology |
There are a few differences between a coordinator/manager and a marketing coordinator in terms of educational background:
| Coordinator/Manager | Marketing Coordinator | |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 80% |
| Most common major | Business | Business |
| Most common college | California State University - Bakersfield | University of Georgia |
Here are the differences between coordinator/managers' and marketing coordinators' demographics:
| Coordinator/Manager | Marketing Coordinator | |
| Average age | 47 | 37 |
| Gender ratio | Male, 40.9% Female, 59.1% | Male, 27.4% Female, 72.6% |
| Race ratio | Black or African American, 10.2% Unknown, 4.7% Hispanic or Latino, 18.9% Asian, 5.3% White, 60.3% American Indian and Alaska Native, 0.6% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 8% | 10% |