Director of customer care vs customer relations manager

The differences between directors of customer care and customer relations managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a director of customer care, becoming a customer relations manager takes usually requires 2-4 years. Additionally, a director of customer care has an average salary of $125,654, which is higher than the $66,782 average annual salary of a customer relations manager.

The top three skills for a director of customer care include CRM, project management and employee engagement. The most important skills for a customer relations manager are customer issues, customer relations, and customer satisfaction.

Director of customer care vs customer relations manager overview

	Director Of Customer Care	Customer Relations Manager
Yearly salary	$125,654	$66,782
Hourly rate	$60.41	$32.11
Growth rate	6%	8%
Number of jobs	88,687	61,089
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 70%	Bachelor's Degree, 57%
Average age	47	42
Years of experience	6	4

What does a director of customer care do?

A director of customer service is an executive professional who manages the daily operations of professionals involved in providing customer service for an organization. This director must manage a technical support group that will assist end users with the proper operation of sold products. The director must present corporate presentations about customer service by utilizing videography, PowerPoint presentations, and group participation. This director must also assess the training needs of employees so that they can increase the level of their service.

What does a customer relations manager do?

Customer relations managers focus on maintaining close connections with customers. It is done through marketing strategies that will continue to engage customers daily. Constant communication creates a closeness with customers and, in the end, solidifies trust and confidence in the company's products and services. The role of the customer relations manager is crucial for maintaining a solid customer base for the company. A customer relations manager must have good communication and interpersonal skills.

Director of customer care vs customer relations manager salary

Directors of customer care and customer relations managers have different pay scales, as shown below.

	Director Of Customer Care	Customer Relations Manager
Average salary	$125,654	$66,782
Salary range	Between $89,000 And $176,000	Between $42,000 And $104,000
Highest paying City	Seattle, WA	Pleasanton, CA
Highest paying state	Washington	Nevada
Best paying company	Google	Amazon
Best paying industry	Technology	Automotive

Differences between director of customer care and customer relations manager education

There are a few differences between a director of customer care and a customer relations manager in terms of educational background:

	Director Of Customer Care	Customer Relations Manager
Most common degree	Bachelor's Degree, 70%	Bachelor's Degree, 57%
Most common major	Business	Business
Most common college	California State University - Bakersfield	California State University - Bakersfield

Director of customer care vs customer relations manager demographics

Here are the differences between directors of customer care' and customer relations managers' demographics:

	Director Of Customer Care	Customer Relations Manager
Average age	47	42
Gender ratio	Male, 57.8% Female, 42.2%	Male, 38.2% Female, 61.8%
Race ratio	Black or African American, 9.0% Unknown, 4.8% Hispanic or Latino, 18.0% Asian, 5.6% White, 61.9% American Indian and Alaska Native, 0.7%	Black or African American, 6.0% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.7% American Indian and Alaska Native, 0.4%
LGBT Percentage	8%	16%

Differences between director of customer care and customer relations manager duties and responsibilities

Director of customer care example responsibilities.

Manage full financial accountability and oversight of production, quality, inventory control, and operational safety and security.
Develop CRM marketing strategy for differentiating and monetizing services and developing customer loyalty metrics.
Work with business users and QA testing groups to provide training and issue resolution.
Implement new CRM, phone system using VOIP in a distribute virtual environment, and case tracking for support.
Standardize team goals and KPIs, utilizing metrics for coaching/analysis/forecasting.
Provide oversight and direction relative to statewide staff training to ensure effective customer service.

Customer relations manager example responsibilities.

Create, manage, and optimize websites, blogs, social media pages, twitter accounts.
Work within standing orders to help patients effectively manage their diabetes though medications and other specialty consultations.
Provide oversight and direction to the employees in the operating unit in accordance with the organization's policies and procedures.
Collect and distribute payroll bi-weekly.
Complete payroll information require to include punch details and other payroll information as needed.
Develop and cultivate vendor relationships constructing a prefer supplier base internally to be leverage across client base.

Director of customer care vs customer relations manager skills

Common director of customer care skills

CRM, 10%
Project Management, 8%
Employee Engagement, 6%
KPIs, 5%
Customer Care Operations, 5%
Technical Support, 4%

Common customer relations manager skills

Customer Issues, 15%
Customer Relations, 13%
Customer Satisfaction, 12%
Dealership, 9%
Customer Complaints, 6%
Warranty Claims, 4%

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Director Of Customer Care
Director Of Customer Care vs Customer Relations Manager

Updated January 8, 2025

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