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Director of sales engineering vs director of sales and marketing

The differences between directors of sales engineering and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of sales engineering and a director of sales and marketing. Additionally, a director of sales engineering has an average salary of $145,655, which is higher than the $117,348 average annual salary of a director of sales and marketing.

The top three skills for a director of sales engineering include pre sales, cloud and product management. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Director of sales engineering vs director of sales and marketing overview

Director Of Sales EngineeringDirector Of Sales And Marketing
Yearly salary$145,655$117,348
Hourly rate$70.03$56.42
Growth rate5%5%
Number of jobs111,381132,459
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Average age4646
Years of experience88

What does a director of sales engineering do?

A Director of Sales Engineering spearheads and oversees a company's sales engineering operations. They have the authority to make corporate decisions, set goals and budgets, establish guidelines and timelines, liaise and build positive relationships with external business partners, and develop strategies to optimize workflow and workforce operations. They must also monitor the progress of operations and address issues and concerns. A Director of Sales Engineering leads and encourages staff to reach goals, all while promoting and implementing safety standards and policies.

What does a director of sales and marketing do?

A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.

Director of sales engineering vs director of sales and marketing salary

Directors of sales engineering and directors of sales and marketing have different pay scales, as shown below.

Director Of Sales EngineeringDirector Of Sales And Marketing
Average salary$145,655$117,348
Salary rangeBetween $104,000 And $202,000Between $73,000 And $188,000
Highest paying CityTigard, ORUrban Honolulu, HI
Highest paying stateOregonHawaii
Best paying companyInstabaseQuidel
Best paying industryTelecommunicationManufacturing

Differences between director of sales engineering and director of sales and marketing education

There are a few differences between a director of sales engineering and a director of sales and marketing in terms of educational background:

Director Of Sales EngineeringDirector Of Sales And Marketing
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Southern California

Director of sales engineering vs director of sales and marketing demographics

Here are the differences between directors of sales engineering' and directors of sales and marketing' demographics:

Director Of Sales EngineeringDirector Of Sales And Marketing
Average age4646
Gender ratioMale, 93.0% Female, 7.0%Male, 62.1% Female, 37.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between director of sales engineering and director of sales and marketing duties and responsibilities

Director of sales engineering example responsibilities.

  • Manage the design and development of Kryterion software-as-a-service (SAAS) products.
  • Support the design and deployment of an IP multicast application by managing the pilot program.
  • Support multiple client web application in SaaS manage services environment.
  • Manage relationships with toll manufacturers and logistics providers to exceed cost reduction and inventory turn targets.
  • Initiate regional campaign to assess and grow field readiness of sales team to effectively communicate corporate software solutions and capabilities.
  • Develop the largest aerospace aftermarket business in the company world-wide.
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Director of sales and marketing example responsibilities.

  • Manage business advertising efforts including Google AdWords, Facebook and local print media.
  • Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
  • Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
  • Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
  • Provide project management over cloud base hosted solutions design for the SMB market.
  • Create policies and procedures for Medicare department relating to all aspects of the business.
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Director of sales engineering vs director of sales and marketing skills

Common director of sales engineering skills
  • Pre Sales, 13%
  • Cloud, 10%
  • Product Management, 9%
  • Professional Services, 5%
  • Sales Process, 4%
  • Customer Feedback, 4%
Common director of sales and marketing skills
  • Customer Service, 10%
  • Product Development, 5%
  • Strategic Sales, 5%
  • Lead Management, 5%
  • Business Development, 4%
  • Sales Process, 4%

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