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Head of sales vs sales manager

The differences between heads of sales and sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a head of sales and a sales manager. Additionally, a head of sales has an average salary of $166,100, which is higher than the $73,952 average annual salary of a sales manager.

The top three skills for a head of sales include CRM, sales strategy and sales organization. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.

Head of sales vs sales manager overview

Head Of SalesSales Manager
Yearly salary$166,100$73,952
Hourly rate$79.86$35.55
Growth rate5%5%
Number of jobs112,592119,066
Job satisfaction-5
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 63%
Average age4646
Years of experience88

What does a head of sales do?

The head of sales is primarily responsible for overseeing the sales performance of a company and devising strategies to optimize practices. Their responsibilities typically revolve around monitoring the progress of every sales effort, setting objectives and deadlines, performing research and analysis to identify sales opportunities, and coordinating with different departments to improve procedures and reach sales targets. Furthermore, as the head of sales, it is essential to lead and encourage the workforce, all while implementing the company's policies and regulations.

What does a sales manager do?

Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.

Head of sales vs sales manager salary

Heads of sales and sales managers have different pay scales, as shown below.

Head Of SalesSales Manager
Average salary$166,100$73,952
Salary rangeBetween $110,000 And $248,000Between $42,000 And $129,000
Highest paying CityPortland, ORJersey City, NJ
Highest paying stateVermontNew Jersey
Best paying companyFlexportCapgemini
Best paying industryTechnology-

Differences between head of sales and sales manager education

There are a few differences between a head of sales and a sales manager in terms of educational background:

Head Of SalesSales Manager
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Head of sales vs sales manager demographics

Here are the differences between heads of sales' and sales managers' demographics:

Head Of SalesSales Manager
Average age4646
Gender ratioMale, 66.5% Female, 33.5%Male, 68.7% Female, 31.3%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between head of sales and sales manager duties and responsibilities

Head of sales example responsibilities.

  • Coordinate social media work (Facebook, apps, and social post within the managed brands).
  • Create, and manage social media initiatives.including facebook, twitter, instagram, pinterest, and youtube.3.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
  • Establish the group sales strategy, group ceiling, and booking calendar for groups.
  • Initiate and execute a customer service development program, CRM implementation and adoption.
  • Advance c-level and senior relationships with brand, agency, networks and publishers.
  • Show more

Sales manager example responsibilities.

  • Achieve proficiency in multitasking by performing multiple duties and managing differing responsibilities periodically.
  • Manage discount contracts, write up of add-ons, renewals, transfers of equities.
  • Manage and support one of the largest portfolios within the division and the largest in the Americas.
  • Manage website, updating product listings, enhancing SEO positioning, and maintaining overall site appearance and functionality.
  • Launch and manage the Americas outsourcing lead generation and qualification process.
  • Set all promotional activity, introduce new items and manage distributors in select markets.
  • Show more

Head of sales vs sales manager skills

Common head of sales skills
  • CRM, 8%
  • Sales Strategy, 7%
  • Sales Organization, 5%
  • Product Knowledge, 5%
  • Business Development, 5%
  • Sales Operations, 5%
Common sales manager skills
  • Product Knowledge, 12%
  • Customer Satisfaction, 7%
  • Sales Performance, 6%
  • CRM, 5%
  • Sales Process, 4%
  • Work Ethic, 4%

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