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Lead generator vs manager

The differences between lead generators and managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a lead generator and a manager. Additionally, a manager has an average salary of $58,651, which is higher than the $24,158 average annual salary of a lead generator.

The top three skills for a lead generator include lead generation, good communication and CRM. The most important skills for a manager are customer service, payroll, and food safety.

Lead generator vs manager overview

Lead GeneratorManager
Yearly salary$24,158$58,651
Hourly rate$11.61$28.20
Growth rate6%6%
Number of jobs6,8021,236,194
Job satisfaction-4.57
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 49%
Average age4444
Years of experience66

What does a lead generator do?

A lead generator is someone who attracts and converts interested strangers and prospects to buy a product or service from a company. Lead generators need to establish a lead generation process to attract leads. In marketing, they initiate customer inquiries or interest in services or products. The skills required for this job include business development, digital and email marketing, leadership, communication, attention to detail, and business management. They also must be knowledgeable in the field of marketing.

What does a manager do?

Managers are responsible for a specific department, function, or employee group. They oversee their assigned departments and all the employees under the department. Managers are responsible that the department they are handling is functioning well. They set the department goals and the steps they must take to achieve the goals. They are also in charge of assessing the performance of their departments and their employees. Additionally, managers are responsible for interviewing prospective candidates for department vacancies and assessing their fit to the needs of the department. Managers also set the general working environment in the department, and they are expected to ensure that their employees remain motivated.

Lead generator vs manager salary

Lead generators and managers have different pay scales, as shown below.

Lead GeneratorManager
Average salary$24,158$58,651
Salary rangeBetween $15,000 And $36,000Between $37,000 And $92,000
Highest paying CityNew York, NY-
Highest paying stateNew JerseyNew Jersey
Best paying companyGoogle-
Best paying industryRetailFinance

Differences between lead generator and manager education

There are a few differences between a lead generator and a manager in terms of educational background:

Lead GeneratorManager
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 49%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Lead generator vs manager demographics

Here are the differences between lead generators' and managers' demographics:

Lead GeneratorManager
Average age4444
Gender ratioMale, 56.4% Female, 43.6%Male, 51.0% Female, 49.0%
Race ratioBlack or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.4% Asian, 6.4% White, 67.1% American Indian and Alaska Native, 0.5%Black or African American, 6.3% Unknown, 4.3% Hispanic or Latino, 15.5% Asian, 6.4% White, 67.0% American Indian and Alaska Native, 0.5%
LGBT Percentage10%10%

Differences between lead generator and manager duties and responsibilities

Lead generator example responsibilities.

  • Manage LinkedIn group membership and posting of announcements.
  • Lead hiring and management over a team of sales, graphics and HTML programmers.
  • Generate leads to qualify them and enroll them in the Facebook exclusive educational support program.
  • Manage marketing activities including development and scheduling of campaigns, reporting, lead nurturing, and ROI.
  • Follow up on all leads generate by the website and cold calling, update all activity in SalesForce.com.
  • Generate new leads through home shows, booths at various Costco stores, fairs, and other misc.
  • Show more

Manager example responsibilities.

  • Manage both BOH and FOH operations exceeding company specifications.
  • Manage logistics and security for high net worth individuals and corporations.
  • Manage budgets and payroll records, review financial transactions to assure expenditures are authorize and budget.
  • Guide and manage the administrative day-to-day academic program and the implementation of strategies by providing leadership to faculty and staff.
  • Provide leadership and direction to facility management and program owners while motivating and interacting with employees to achieve continuous improvement.
  • Customer-Orient with experience with POS systems, food preparation and safety regulations.
  • Show more

Lead generator vs manager skills

Common lead generator skills
  • Lead Generation, 31%
  • Good Communication, 10%
  • CRM, 7%
  • Digital Marketing, 5%
  • Life Insurance, 4%
  • Customer Service, 4%
Common manager skills
  • Customer Service, 19%
  • Payroll, 9%
  • Food Safety, 8%
  • Financial Statements, 4%
  • Management, 4%
  • PowerPoint, 4%

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