Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between market development managers and sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a market development manager, becoming a sales manager takes usually requires 6-8 years. Additionally, a market development manager has an average salary of $111,159, which is higher than the $73,952 average annual salary of a sales manager.
The top three skills for a market development manager include digital marketing, market development and competitor analysis. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.
| Market Development Manager | Sales Manager | |
| Yearly salary | $111,159 | $73,952 |
| Hourly rate | $53.44 | $35.55 |
| Growth rate | 10% | 5% |
| Number of jobs | 173,901 | 119,066 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 63% |
| Average age | 39 | 46 |
| Years of experience | 10 | 8 |
A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Market development managers and sales managers have different pay scales, as shown below.
| Market Development Manager | Sales Manager | |
| Average salary | $111,159 | $73,952 |
| Salary range | Between $74,000 And $165,000 | Between $42,000 And $129,000 |
| Highest paying City | San Francisco, CA | Jersey City, NJ |
| Highest paying state | Maryland | New Jersey |
| Best paying company | Apple | Capgemini |
| Best paying industry | Technology | - |
There are a few differences between a market development manager and a sales manager in terms of educational background:
| Market Development Manager | Sales Manager | |
| Most common degree | Bachelor's Degree, 76% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between market development managers' and sales managers' demographics:
| Market Development Manager | Sales Manager | |
| Average age | 39 | 46 |
| Gender ratio | Male, 70.0% Female, 30.0% | Male, 68.7% Female, 31.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |