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Marketing support specialist vs support specialist

The differences between marketing support specialists and support specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing support specialist, becoming a support specialist takes usually requires 1-2 years. Additionally, a marketing support specialist has an average salary of $47,102, which is higher than the $40,782 average annual salary of a support specialist.

The top three skills for a marketing support specialist include powerpoint, digital marketing and CRM. The most important skills for a support specialist are customer service, patients, and mental health.

Marketing support specialist vs support specialist overview

Marketing Support SpecialistSupport Specialist
Yearly salary$47,102$40,782
Hourly rate$22.65$19.61
Growth rate19%10%
Number of jobs170,407125,740
Job satisfaction-3
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 52%
Average age3742
Years of experience62

What does a marketing support specialist do?

Marketing support specialists are experts who provide support and perform tasks related to marketing and promoting a company's products. These specialists are required to produce written and visual content that will be presented on flyers or other printed materials, as well as creating website content or online promotional materials. They must collaborate with other marketing professionals and sales staff so that they can shape the brand message for the company. Marketing support specialists must also distribute promotional materials to sales staff through email or upload them to a Cloud or other storage system.

What does a support specialist do?

A support specialist is responsible for assisting technical and administrative support, depending on the business need. Support specialists must have extensive knowledge of the services of the organization they work for to assist customers with their inquiries and resolve complaints efficiently. A support specialist maintains documents of issue resolution, providing recommendations to improve business strategies and procedures. Support specialists must be well-versed on technology systems, perform basic troubleshooting, and secure databases. They should also have impeccable customer service and communication skills to attend with customers' needs and requests.

Marketing support specialist vs support specialist salary

Marketing support specialists and support specialists have different pay scales, as shown below.

Marketing Support SpecialistSupport Specialist
Average salary$47,102$40,782
Salary rangeBetween $30,000 And $72,000Between $25,000 And $64,000
Highest paying City-New York, NY
Highest paying state-New York
Best paying company-Microsoft
Best paying industry-Technology

Differences between marketing support specialist and support specialist education

There are a few differences between a marketing support specialist and a support specialist in terms of educational background:

Marketing Support SpecialistSupport Specialist
Most common degreeBachelor's Degree, 69%Bachelor's Degree, 52%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaStanford University

Marketing support specialist vs support specialist demographics

Here are the differences between marketing support specialists' and support specialists' demographics:

Marketing Support SpecialistSupport Specialist
Average age3742
Gender ratioMale, 32.9% Female, 67.1%Male, 38.4% Female, 61.6%
Race ratioBlack or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 9.6% White, 67.6% American Indian and Alaska Native, 0.1%Black or African American, 11.5% Unknown, 5.4% Hispanic or Latino, 15.9% Asian, 10.4% White, 56.4% American Indian and Alaska Native, 0.4%
LGBT Percentage10%11%

Differences between marketing support specialist and support specialist duties and responsibilities

Marketing support specialist example responsibilities.

  • Manage a team of marketing professionals delivering customize program communications throughout the distribution channel including POS and consumer materials.
  • Utilize the CRM marketing database to develop marketing strategies that increase sales.
  • Develop solid understanding of mobile applications and enterprise systems used by asset management firms from CRM to accounting and compliance systems.
  • Coordinate web-base marketing campaigns including copywriting, proofreading and collaborating with designers to insure all materials are in-line with brand standards.
  • Assist internal communications team on creation of SharePoint pages for company intranet.

Support specialist example responsibilities.

  • Manage project SharePoint site for the purpose of supporting ongoing collaboration
  • Provide Cerner CPOE learning support to physicians.
  • Train in motivational interviewing, HIPAA regulations, CPR certify, emergency preparedness, suicide awareness, and team building.
  • Participate in inventory taking process and maintain stockroom organization and cleanliness.
  • Create and maintain a database of ACH clients.
  • Configure, setup VPN connections, remote access.
  • Show more

Marketing support specialist vs support specialist skills

Common marketing support specialist skills
  • PowerPoint, 13%
  • Digital Marketing, 8%
  • CRM, 7%
  • Marketing Campaigns, 6%
  • Salesforce, 5%
  • Indesign, 5%
Common support specialist skills
  • Customer Service, 16%
  • Patients, 8%
  • Mental Health, 6%
  • Social Work, 4%
  • Peer Support, 4%
  • Data Entry, 3%

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