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Merchandising representative vs national account representative

The differences between merchandising representatives and national account representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a merchandising representative and a national account representative. Additionally, a national account representative has an average salary of $44,826, which is higher than the $32,303 average annual salary of a merchandising representative.

The top three skills for a merchandising representative include little supervision, store management and plan-o-grams. The most important skills for a national account representative are national accounts, customer service, and product knowledge.

Merchandising representative vs national account representative overview

Merchandising RepresentativeNational Account Representative
Yearly salary$32,303$44,826
Hourly rate$15.53$21.55
Growth rate4%4%
Number of jobs351,931204,509
Job satisfaction--
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 72%
Average age4747
Years of experience44

What does a merchandising representative do?

Merchandising representatives are professionals who are responsible for providing point-of-purchase and shelf management services to produce sales. These representatives are required to plan and develop merchandising strategies so that they can balance the expectations of customers and the organization's objectives. They must maintain store shelves and display products appropriately so that they can maximize the interest of customers and sales levels. Merchandising representatives must also analyze sales figures, the reactions of customers, and market trends to anticipate their product needs and plan product stock.

What does a national account representative do?

A national account representative plays a pivotal role in managing client relationships. These professionals manage relationships for high-value customers, especially those who invest vast amounts in the company or those who have stayed in the organization for an extended period. In general, the national account representative's primary goal is to foster trust. National account representatives identify new business opportunities and make sales calls. To qualify as a national account representative, you must possess a bachelor's degree in this field, primarily in business administration.

Merchandising representative vs national account representative salary

Merchandising representatives and national account representatives have different pay scales, as shown below.

Merchandising RepresentativeNational Account Representative
Average salary$32,303$44,826
Salary rangeBetween $25,000 And $40,000Between $30,000 And $64,000
Highest paying CitySeattle, WA-
Highest paying stateMaine-
Best paying companyECMD-
Best paying industryManufacturing-

Differences between merchandising representative and national account representative education

There are a few differences between a merchandising representative and a national account representative in terms of educational background:

Merchandising RepresentativeNational Account Representative
Most common degreeBachelor's Degree, 53%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredSUNY College of Technology at Alfred

Merchandising representative vs national account representative demographics

Here are the differences between merchandising representatives' and national account representatives' demographics:

Merchandising RepresentativeNational Account Representative
Average age4747
Gender ratioMale, 47.2% Female, 52.8%Male, 54.5% Female, 45.5%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between merchandising representative and national account representative duties and responsibilities

Merchandising representative example responsibilities.

  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Update POS promotional materials such as cardboard temporary decorative displays.
  • Coordinate and administer jewelry entries for industry awards and advertisements in national fashion magazines.
  • Assist patients with Critical/Triage calls; document necessary symptoms for medical assistants to determine what medical intervention is necessary.
  • Place IRC on assign products for promotional sales.
  • Increase sales by installing displays and instant rebate coupons (IRC).
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National account representative example responsibilities.

  • Manage and assist a vast customer base in the market for new roofing needs after a large hail storm in Lubbock.
  • Increase revenue through upselling new specialize testing options with key clinic staff and physicians.
  • Provide sales and technical support to distributors and OEM'S in the electrical distribution industry.
  • Maintain continuous contact with customers, including OEM, distribution, system integrators and end users.
  • Maintain continuous communication with warehouse managers, third party administrators, injure employees and healthcare professionals.
  • Respond to inquiries from medical providers, hospitals and other healthcare facilities regarding eligibility and claim status.
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Merchandising representative vs national account representative skills

Common merchandising representative skills
  • Little Supervision, 24%
  • Store Management, 23%
  • Plan-O-Grams, 13%
  • Customer Service, 9%
  • Product Knowledge, 6%
  • Working Independently, 5%
Common national account representative skills
  • National Accounts, 17%
  • Customer Service, 15%
  • Product Knowledge, 13%
  • Account Management, 5%
  • Sales Growth, 4%
  • Trade Shows, 3%