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National leader vs director of sales and marketing

The differences between national leaders and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a national leader and a director of sales and marketing. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $106,957 average annual salary of a national leader.

The top three skills for a national leader include healthcare, project management and strategic plan. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

National leader vs director of sales and marketing overview

National LeaderDirector Of Sales And Marketing
Yearly salary$106,957$117,348
Hourly rate$51.42$56.42
Growth rate5%5%
Number of jobs22,350132,459
Job satisfaction--
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 75%
Average age4646
Years of experience88

What does a national leader do?

A national leader is a person who inspires, influences, and guides others to participate in national-level organization. They set policies and strategic directions for their organization, hold employees within the organization accountable, and ensure the company is financially healthy. A national leader needs to motivate employees and help build morale for the employees of the organization.

What does a director of sales and marketing do?

A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.

National leader vs director of sales and marketing salary

National leaders and directors of sales and marketing have different pay scales, as shown below.

National LeaderDirector Of Sales And Marketing
Average salary$106,957$117,348
Salary rangeBetween $81,000 And $141,000Between $73,000 And $188,000
Highest paying City-Urban Honolulu, HI
Highest paying state-Hawaii
Best paying company-Quidel
Best paying industry-Manufacturing

Differences between national leader and director of sales and marketing education

There are a few differences between a national leader and a director of sales and marketing in terms of educational background:

National LeaderDirector Of Sales And Marketing
Most common degreeBachelor's Degree, 67%Bachelor's Degree, 75%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

National leader vs director of sales and marketing demographics

Here are the differences between national leaders' and directors of sales and marketing' demographics:

National LeaderDirector Of Sales And Marketing
Average age4646
Gender ratioMale, 58.9% Female, 41.1%Male, 62.1% Female, 37.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between national leader and director of sales and marketing duties and responsibilities

National leader example responsibilities.

  • Manage all logistics require to implement customer service, sales, and leadership course curriculum.
  • Manage OEM relationship from a proactive consultative role proposing strategy and tactics for client base on research data and marketing/engagement metrics.
  • Coordinate and facilitate PMO off-site workshop to restructure PMO work flows.
  • Utilize corporate SharePoint site to post deliverables, add and remove members, and set permissions.
  • Direct the procurement, training, spectrum management, and logistics for all U.S. government radio programs.
  • Act in a dual role to VP role; handle all RFP response until a national team are formed.
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Director of sales and marketing example responsibilities.

  • Manage business advertising efforts including Google AdWords, Facebook and local print media.
  • Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
  • Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
  • Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
  • Provide project management over cloud base hosted solutions design for the SMB market.
  • Create policies and procedures for Medicare department relating to all aspects of the business.
  • Show more

National leader vs director of sales and marketing skills

Common national leader skills
  • Healthcare, 57%
  • Project Management, 18%
  • Strategic Plan, 9%
  • Business Development, 8%
  • KPI, 2%
  • Leadership, 1%
Common director of sales and marketing skills
  • Customer Service, 10%
  • Product Development, 5%
  • Strategic Sales, 5%
  • Lead Management, 5%
  • Business Development, 4%
  • Sales Process, 4%

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