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Online marketing consultant vs marketing & events coordinator

The differences between online marketing consultants and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an online marketing consultant and a marketing & events coordinator. Additionally, an online marketing consultant has an average salary of $70,226, which is higher than the $41,447 average annual salary of a marketing & events coordinator.

The top three skills for an online marketing consultant include web design, search engine optimization and google adwords. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.

Online marketing consultant vs marketing & events coordinator overview

Online Marketing ConsultantMarketing & Events Coordinator
Yearly salary$70,226$41,447
Hourly rate$33.76$19.93
Growth rate19%19%
Number of jobs77,85484,375
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 81%
Average age3737
Years of experience66

Online marketing consultant vs marketing & events coordinator salary

Online marketing consultants and marketing & events coordinators have different pay scales, as shown below.

Online Marketing ConsultantMarketing & Events Coordinator
Average salary$70,226$41,447
Salary rangeBetween $54,000 And $90,000Between $31,000 And $54,000
Highest paying City-Jersey City, NJ
Highest paying state-New Jersey
Best paying company-A.T. Kearney
Best paying industry-Start-up

Differences between online marketing consultant and marketing & events coordinator education

There are a few differences between an online marketing consultant and a marketing & events coordinator in terms of educational background:

Online Marketing ConsultantMarketing & Events Coordinator
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 81%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Online marketing consultant vs marketing & events coordinator demographics

Here are the differences between online marketing consultants' and marketing & events coordinators' demographics:

Online Marketing ConsultantMarketing & Events Coordinator
Average age3737
Gender ratioMale, 59.1% Female, 40.9%Male, 24.6% Female, 75.4%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 11.8% White, 65.7% American Indian and Alaska Native, 0.1%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between online marketing consultant and marketing & events coordinator duties and responsibilities

Online marketing consultant example responsibilities.

  • Develop and manage Facebook ad campaigns.
  • Market and sell digital advertising solutions, managing all accounts in Salesforce
  • Maintain sites and provide customization using HTML and CSS.
  • Provide HTML support in the creation and maintenance of stand-alone landing pages.
  • Maximize efficiency of marketing campaigns through testing and optimization design to reduce client costs and increase ROI.
  • Start B2C s marketing efforts, utilizing PPC, SEO (on-site and off-site) and ReTargeting as the key pieces.
  • Show more

Marketing & events coordinator example responsibilities.

  • Manage SEO data and construct detailed plans for increasing website popularity and Google status.
  • Manage firm-wide promotional giveaways and the holiday gift program, establish and maintain relationships with multiple vendors.
  • Engage in continual evaluation of marketing and business development plans as well as tracking the ROI of initiatives.
  • Provide sales support for account managers by organizing estimate and forecasting reports using SalesForce.
  • Design the art work and graphics using Photoshop CS5.
  • Organize social media schedule, write content for Facebook and examine results.
  • Show more

Online marketing consultant vs marketing & events coordinator skills

Common online marketing consultant skills
  • Web Design, 24%
  • Search Engine Optimization, 8%
  • Google Adwords, 7%
  • Google Analytics, 5%
  • Facebook, 5%
  • PPC, 4%
Common marketing & events coordinator skills
  • Event Planning, 11%
  • Trade Shows, 6%
  • Marketing Campaigns, 6%
  • PowerPoint, 5%
  • Facebook, 5%
  • Project Management, 4%

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