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Regional director of sales & marketing vs regional manager

The differences between regional directors of sales & marketing and regional managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a regional director of sales & marketing and a regional manager. Additionally, a regional director of sales & marketing has an average salary of $127,395, which is higher than the $97,855 average annual salary of a regional manager.

The top three skills for a regional director of sales & marketing include sales plan, team training and regional sales. The most important skills for a regional manager are customer service, patients, and customer satisfaction.

Regional director of sales & marketing vs regional manager overview

Regional Director Of Sales & MarketingRegional Manager
Yearly salary$127,395$97,855
Hourly rate$61.25$47.05
Growth rate5%5%
Number of jobs127,383156,364
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 69%
Average age4646
Years of experience88

What does a regional director of sales & marketing do?

A regional director of sales and marketing is known as a mid-rank manager who oversees business operations including revenue generation strategies in multiple stores and retail outlets within his/her /her assigned region. His/her responsibilities involve sales and marketing programs that establish sales quotas and territories, cost control, and assess sales performance. He/she is the one who implements competitive marketing strategies that develop products and services that best suits customer needs and maximize revenue.

What does a regional manager do?

A Regional Manager is responsible for a company's overall business operations within a particular area or region. Most of the duties will revolve around setting sales targets, creating strategies to boost financial gains, and maintaining an efficient workforce by having the right staff. Furthermore, Regional Managers must oversee the progress of sales and profits, evaluate the performance of employees, ensuring they are up to the targets and standards of the company's policies and regulations, conducting assessments, and reporting to the higher administration.

Regional director of sales & marketing vs regional manager salary

Regional directors of sales & marketing and regional managers have different pay scales, as shown below.

Regional Director Of Sales & MarketingRegional Manager
Average salary$127,395$97,855
Salary rangeBetween $84,000 And $191,000Between $62,000 And $152,000
Highest paying City-Washington, DC
Highest paying state-Rhode Island
Best paying company-Safran
Best paying industry-Technology

Differences between regional director of sales & marketing and regional manager education

There are a few differences between a regional director of sales & marketing and a regional manager in terms of educational background:

Regional Director Of Sales & MarketingRegional Manager
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Regional director of sales & marketing vs regional manager demographics

Here are the differences between regional directors of sales & marketing' and regional managers' demographics:

Regional Director Of Sales & MarketingRegional Manager
Average age4646
Gender ratioMale, 52.5% Female, 47.5%Male, 73.3% Female, 26.7%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between regional director of sales & marketing and regional manager duties and responsibilities

Regional director of sales & marketing example responsibilities.

  • Negotiate first ever manage Medicaid contract base on new method of reimbursement.
  • Provide superior sales follow-up, industry conference support and product education, administration include CRM and expense maintenance.
  • Promote the sales of books and other print materials through various distributors and resellers.

Regional manager example responsibilities.

  • Manage operational and house account sales functions of 14 HVAC distribution locations.
  • Manage Facebook advertising using multivariate testing to maximize reach and response.
  • Coordinate with team of colleagues in development of enterprise wide manage Medicaid contracting strategy.
  • Manage the wholesaling of variable annuities within the independent broker/dealer channel in the Central/Northern Florida territory.
  • Manage online and social media efforts for regional locations including Facebook, website announcements and updates.
  • Serve as managed market liaison to assign accounts with responsibilities of executing on medical objectives specific to organize healthcare market.
  • Show more

Regional director of sales & marketing vs regional manager skills

Common regional director of sales & marketing skills
  • Sales Plan, 12%
  • Team Training, 11%
  • Regional Sales, 6%
  • Community Outreach, 6%
  • Sales Strategies, 5%
  • Press Releases, 4%
Common regional manager skills
  • Customer Service, 14%
  • Patients, 9%
  • Customer Satisfaction, 7%
  • Financial Performance, 5%
  • Oversight, 4%
  • Project Management, 4%

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