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The differences between regional marketing coordinators and coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a regional marketing coordinator, becoming a coordinator takes usually requires 6-12 months. Additionally, a regional marketing coordinator has an average salary of $51,974, which is higher than the $41,599 average annual salary of a coordinator.
The top three skills for a regional marketing coordinator include digital marketing, home health and marketing campaigns. The most important skills for a coordinator are customer service, patients, and excellent organizational.
| Regional Marketing Coordinator | Coordinator | |
| Yearly salary | $51,974 | $41,599 |
| Hourly rate | $24.99 | $20.00 |
| Growth rate | 19% | 12% |
| Number of jobs | 104,640 | 151,508 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 57% |
| Average age | 37 | 43 |
| Years of experience | 6 | 12 |
A regional marketing manager oversees the marketing programs and projects within a particular region and area, aiming to enhance brand value and awareness that will translate into sales and positive customer relationships. They primarily have administrative duties, such as developing marketing programs, streamlining program requirements, coordinating with managers, supervising operations from planning to execution, and addressing issues and concerns to ensure they adhere to company standards, budgets, and deadlines. Additionally, being a regional manager requires leadership skills to empower employees in a joint effort to reach goals.
Coordinators are responsible for liaising between the department they are assigned to and any other external party. They oversee projects or agreements. They are in charge of following through negotiations between the two parties regarding work. They see through the conduct of such contracts by ensuring that all terms are amenable to both parties. They maintain records and other necessary data and paperwork. They also ensure that office policy and guidelines are being followed. Coordinators also ensure that all projects are completed efficiently and effectively.
Regional marketing coordinators and coordinators have different pay scales, as shown below.
| Regional Marketing Coordinator | Coordinator | |
| Average salary | $51,974 | $41,599 |
| Salary range | Between $38,000 And $70,000 | Between $27,000 And $61,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | Alaska |
| Best paying company | - | Meta |
| Best paying industry | - | Technology |
There are a few differences between a regional marketing coordinator and a coordinator in terms of educational background:
| Regional Marketing Coordinator | Coordinator | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 57% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between regional marketing coordinators' and coordinators' demographics:
| Regional Marketing Coordinator | Coordinator | |
| Average age | 37 | 43 |
| Gender ratio | Male, 26.9% Female, 73.1% | Male, 36.3% Female, 63.7% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 9.6% White, 67.8% American Indian and Alaska Native, 0.1% | Black or African American, 11.5% Unknown, 5.2% Hispanic or Latino, 20.9% Asian, 6.4% White, 53.9% American Indian and Alaska Native, 2.1% |
| LGBT Percentage | 10% | 11% |