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Regional marketing coordinator vs marketing and sales coordinator

The differences between regional marketing coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a regional marketing coordinator and a marketing and sales coordinator. Additionally, a regional marketing coordinator has an average salary of $51,974, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for a regional marketing coordinator include digital marketing, home health and marketing campaigns. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Regional marketing coordinator vs marketing and sales coordinator overview

Regional Marketing CoordinatorMarketing And Sales Coordinator
Yearly salary$51,974$45,306
Hourly rate$24.99$21.78
Growth rate19%19%
Number of jobs104,64089,923
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a regional marketing coordinator do?

A regional marketing manager oversees the marketing programs and projects within a particular region and area, aiming to enhance brand value and awareness that will translate into sales and positive customer relationships. They primarily have administrative duties, such as developing marketing programs, streamlining program requirements, coordinating with managers, supervising operations from planning to execution, and addressing issues and concerns to ensure they adhere to company standards, budgets, and deadlines. Additionally, being a regional manager requires leadership skills to empower employees in a joint effort to reach goals.

What does a marketing and sales coordinator do?

A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.

Regional marketing coordinator vs marketing and sales coordinator salary

Regional marketing coordinators and marketing and sales coordinators have different pay scales, as shown below.

Regional Marketing CoordinatorMarketing And Sales Coordinator
Average salary$51,974$45,306
Salary rangeBetween $38,000 And $70,000Between $33,000 And $61,000
Highest paying City-Alameda, CA
Highest paying state-Delaware
Best paying company-AIG
Best paying industry-Professional

Differences between regional marketing coordinator and marketing and sales coordinator education

There are a few differences between a regional marketing coordinator and a marketing and sales coordinator in terms of educational background:

Regional Marketing CoordinatorMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Regional marketing coordinator vs marketing and sales coordinator demographics

Here are the differences between regional marketing coordinators' and marketing and sales coordinators' demographics:

Regional Marketing CoordinatorMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 26.9% Female, 73.1%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 9.6% White, 67.8% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between regional marketing coordinator and marketing and sales coordinator duties and responsibilities

Regional marketing coordinator example responsibilities.

  • Manage, track and evaluate ROI of media efforts throughout region in conjunction with additional national media efforts.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create PowerPoint presentations for top executives and managerial workshops.
  • Conduct advertising campaigns on Facebook to expand and increase customer engagement.
  • Develop local marketing events and assist with evaluating effectiveness and ROI of marketing initiatives for districts.
  • Develop strategic social media marketing strategies by successfully improving search engine optimization (SEO) and implementing a target email campaign.
  • Show more

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Regional marketing coordinator vs marketing and sales coordinator skills

Common regional marketing coordinator skills
  • Digital Marketing, 17%
  • Home Health, 8%
  • Marketing Campaigns, 7%
  • Website Content, 6%
  • Brand Awareness, 5%
  • Community Events, 4%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

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