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The differences between regional marketing coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a regional marketing coordinator and a marketing and sales coordinator. Additionally, a regional marketing coordinator has an average salary of $51,974, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.
The top three skills for a regional marketing coordinator include digital marketing, home health and marketing campaigns. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.
| Regional Marketing Coordinator | Marketing And Sales Coordinator | |
| Yearly salary | $51,974 | $45,306 |
| Hourly rate | $24.99 | $21.78 |
| Growth rate | 19% | 19% |
| Number of jobs | 104,640 | 89,923 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A regional marketing manager oversees the marketing programs and projects within a particular region and area, aiming to enhance brand value and awareness that will translate into sales and positive customer relationships. They primarily have administrative duties, such as developing marketing programs, streamlining program requirements, coordinating with managers, supervising operations from planning to execution, and addressing issues and concerns to ensure they adhere to company standards, budgets, and deadlines. Additionally, being a regional manager requires leadership skills to empower employees in a joint effort to reach goals.
A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.
Regional marketing coordinators and marketing and sales coordinators have different pay scales, as shown below.
| Regional Marketing Coordinator | Marketing And Sales Coordinator | |
| Average salary | $51,974 | $45,306 |
| Salary range | Between $38,000 And $70,000 | Between $33,000 And $61,000 |
| Highest paying City | - | Alameda, CA |
| Highest paying state | - | Delaware |
| Best paying company | - | AIG |
| Best paying industry | - | Professional |
There are a few differences between a regional marketing coordinator and a marketing and sales coordinator in terms of educational background:
| Regional Marketing Coordinator | Marketing And Sales Coordinator | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between regional marketing coordinators' and marketing and sales coordinators' demographics:
| Regional Marketing Coordinator | Marketing And Sales Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 26.9% Female, 73.1% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 9.6% White, 67.8% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |