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Retail account manager vs corporate account manager

The differences between retail account managers and corporate account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a retail account manager and a corporate account manager. Additionally, a corporate account manager has an average salary of $90,069, which is higher than the $71,641 average annual salary of a retail account manager.

The top three skills for a retail account manager include customer service, customer relationships and account management. The most important skills for a corporate account manager are healthcare, account management, and customer relationships.

Retail account manager vs corporate account manager overview

Retail Account ManagerCorporate Account Manager
Yearly salary$71,641$90,069
Hourly rate$34.44$43.30
Growth rate5%5%
Number of jobs208,971170,741
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Average age4646
Years of experience88

What does a retail account manager do?

A retail account manager is primarily in charge of liaising with retail accounts and suppliers, establishing positive business relationships. Among their responsibilities include researching new business and client opportunities, communicating with key accounts to identify and meet their needs, and develop sales strategies. They may also perform clerical tasks such as preparing and processing documentation, handling calls and correspondence, and maintaining extensive records. Furthermore, as a retail account manager, it is essential to lead and serve as a mentor to staff while implementing the company's policies and regulations.

What does a corporate account manager do?

The duties of a corporate account manager depend on one's line of work or industry of employment. Typically, they are responsible for building a company's client base by devising strategies to identify market opportunities, reaching out to clients through calls and correspondence, and securing sales by offering products and services. They may also resolve issues and concerns, answer inquiries, process payments, and create billing plans as necessary. Furthermore, as a corporate account manager, it is essential to lead and encourage team members, all while implementing the company's policies and regulations.

Retail account manager vs corporate account manager salary

Retail account managers and corporate account managers have different pay scales, as shown below.

Retail Account ManagerCorporate Account Manager
Average salary$71,641$90,069
Salary rangeBetween $42,000 And $120,000Between $54,000 And $147,000
Highest paying City-Voorhees, NJ
Highest paying state-New Jersey
Best paying company-Clean Harbors
Best paying industry--

Differences between retail account manager and corporate account manager education

There are a few differences between a retail account manager and a corporate account manager in terms of educational background:

Retail Account ManagerCorporate Account Manager
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Retail account manager vs corporate account manager demographics

Here are the differences between retail account managers' and corporate account managers' demographics:

Retail Account ManagerCorporate Account Manager
Average age4646
Gender ratioMale, 60.9% Female, 39.1%Male, 63.9% Female, 36.1%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between retail account manager and corporate account manager duties and responsibilities

Retail account manager example responsibilities.

  • Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
  • Develop a direct marketing plan to generate referrals from CPA firms.
  • Generate growth proposals for current ADP accounts and prepare presentations for prospective clients.
  • Support the sales force all major distributors by visiting the retailers with POS and samples.
  • Confirm client ROI with client document delivery of over $31MM++ in incremental revenue utilizing Nielsen products & services.
  • Drive brand visibility and volume in all accounts through increase in feature & display and POS placement and promotional activity.
  • Show more

Corporate account manager example responsibilities.

  • Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
  • Develop account business strategies, influence key stakeholders, and deploy resources to optimize ROI.
  • Utilize strong presentation skills to communicate ROI, develop new business and implement price increases.
  • Present Microsoft product capabilities and healthcare strategy to corporate customers.
  • Supervise integration of existing client database into upgraded CRM system.
  • Collaborate with product management to identify new healthcare product vendors and products base on customer needs.
  • Show more

Retail account manager vs corporate account manager skills

Common retail account manager skills
  • Customer Service, 18%
  • Customer Relationships, 13%
  • Account Management, 11%
  • Customer Satisfaction, 10%
  • Client Relationships, 8%
  • Lead Generation, 7%
Common corporate account manager skills
  • Healthcare, 11%
  • Account Management, 9%
  • Customer Relationships, 9%
  • PowerPoint, 9%
  • GPO, 6%
  • Business Reviews, 6%

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