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The differences between retail account managers and market sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a retail account manager and a market sales manager. Additionally, a market sales manager has an average salary of $75,416, which is higher than the $71,641 average annual salary of a retail account manager.
The top three skills for a retail account manager include customer service, customer relationships and account management. The most important skills for a market sales manager are customer service, account management, and sales process.
| Retail Account Manager | Market Sales Manager | |
| Yearly salary | $71,641 | $75,416 |
| Hourly rate | $34.44 | $36.26 |
| Growth rate | 5% | 5% |
| Number of jobs | 208,971 | 128,368 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 72% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A retail account manager is primarily in charge of liaising with retail accounts and suppliers, establishing positive business relationships. Among their responsibilities include researching new business and client opportunities, communicating with key accounts to identify and meet their needs, and develop sales strategies. They may also perform clerical tasks such as preparing and processing documentation, handling calls and correspondence, and maintaining extensive records. Furthermore, as a retail account manager, it is essential to lead and serve as a mentor to staff while implementing the company's policies and regulations.
Market Sales Managers oversee the performance of the company's products and services in a specific target market. They analyze sales data and prepare related reports. They come up with strategies to address sales concerns and to further improve sales performance. They should be familiar with the current industry trends to ensure that their strategies would bode well with the market. They should also be able to identify the sales strategies that would cater to their market. Market Sales Managers are also assigned to oversee the market sales team. This includes training new hires, cascading company updates and strategies, and engaging the team to perform well.
Retail account managers and market sales managers have different pay scales, as shown below.
| Retail Account Manager | Market Sales Manager | |
| Average salary | $71,641 | $75,416 |
| Salary range | Between $42,000 And $120,000 | Between $46,000 And $122,000 |
| Highest paying City | - | Wallingford, CT |
| Highest paying state | - | Connecticut |
| Best paying company | - | Adobe |
| Best paying industry | - | - |
There are a few differences between a retail account manager and a market sales manager in terms of educational background:
| Retail Account Manager | Market Sales Manager | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between retail account managers' and market sales managers' demographics:
| Retail Account Manager | Market Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 60.9% Female, 39.1% | Male, 67.2% Female, 32.8% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |