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Sales account manager vs commercial account manager

The differences between sales account managers and commercial account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a sales account manager and a commercial account manager. Additionally, a commercial account manager has an average salary of $59,175, which is higher than the $58,630 average annual salary of a sales account manager.

The top three skills for a sales account manager include customer service, CRM and customer satisfaction. The most important skills for a commercial account manager are customer service, CRM, and account management.

Sales account manager vs commercial account manager overview

Sales Account ManagerCommercial Account Manager
Yearly salary$58,630$59,175
Hourly rate$28.19$28.45
Growth rate5%5%
Number of jobs163,697166,435
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 65%
Average age4646
Years of experience88

What does a sales account manager do?

The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

What does a commercial account manager do?

A commercial account manager's role is to offer products and services to businesses and firms, building positive relationships to establish a strong client base. Their responsibilities often revolve around performing research and market analysis to find sales opportunities, devising strategies to identify client needs, and maintaining records of all data and transactions. They may also reach out to potential clients through calls and correspondence, even arrange appointments to discuss products and negotiate sales. Furthermore, as a commercial account manager, it is essential to lead and encourage the workforce, all while adhering to the company's policies and regulations.

Sales account manager vs commercial account manager salary

Sales account managers and commercial account managers have different pay scales, as shown below.

Sales Account ManagerCommercial Account Manager
Average salary$58,630$59,175
Salary rangeBetween $33,000 And $101,000Between $41,000 And $84,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateHawaiiHawaii
Best paying companyGoogleVMware
Best paying industryTechnologyManufacturing

Differences between sales account manager and commercial account manager education

There are a few differences between a sales account manager and a commercial account manager in terms of educational background:

Sales Account ManagerCommercial Account Manager
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Sales account manager vs commercial account manager demographics

Here are the differences between sales account managers' and commercial account managers' demographics:

Sales Account ManagerCommercial Account Manager
Average age4646
Gender ratioMale, 63.4% Female, 36.6%Male, 60.1% Female, 39.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between sales account manager and commercial account manager duties and responsibilities

Sales account manager example responsibilities.

  • Manage RFQ/RFP responses to telecommunication, government and utility customers utilizing CRM system to manage customers.
  • Recruit to develop and manage new sales territory selling MRO industrial goods and services to existing and potential customers.
  • Manage and coordinate daily sales activities through target cold calling and telemarketing.
  • Organize and maintain existing national clients for process refrigeration and HVAC maintenance and service.
  • Maintain database, create mailers, and work in SalesForce to determine new possible clients.
  • Founded in 1935 ATD has grown from a regional family-own company to a successful nationwide distribution enterprise.
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Commercial account manager example responsibilities.

  • Oversee all accounting functions and manage accounts in QuickBooks (payable and receivable).
  • Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
  • Demonstrate strong technical sales knowledge with software manufacturers and licensing programs for the SMB and enterprise segments.
  • Provide SMB clients one on one consulting services by strategically presenting wireless solutions that help them do business more efficiently.
  • Conduct regular account appraisals to accelerate customer adoption by working closely with the customer to educate and assess cloud technology needs.
  • Use QuickBooks for invoicing, accounts payable, accounts receivable, and balancing bank statements.
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Sales account manager vs commercial account manager skills

Common sales account manager skills
  • Customer Service, 13%
  • CRM, 8%
  • Customer Satisfaction, 5%
  • Account Management, 5%
  • Product Knowledge, 4%
  • Business Development, 4%
Common commercial account manager skills
  • Customer Service, 19%
  • CRM, 12%
  • Account Management, 7%
  • Product Knowledge, 5%
  • Cam, 3%
  • Sales Process, 3%

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