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Sales and marketing consultant vs outside sales consultant

The differences between sales and marketing consultants and outside sales consultants can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a sales and marketing consultant, becoming an outside sales consultant takes usually requires 2-4 years. Additionally, an outside sales consultant has an average salary of $76,601, which is higher than the $55,455 average annual salary of a sales and marketing consultant.

The top three skills for a sales and marketing consultant include customer service, sales process and customer satisfaction. The most important skills for an outside sales consultant are customer service, in-home, and CRM.

Sales and marketing consultant vs outside sales consultant overview

Sales And Marketing ConsultantOutside Sales Consultant
Yearly salary$55,455$76,601
Hourly rate$26.66$36.83
Growth rate10%4%
Number of jobs191,510230,853
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 69%
Average age3947
Years of experience104

What does a sales and marketing consultant do?

A sales and marketing consultant specializes in developing solutions to enhance a company's sales and marketing performance. Their responsibilities typically revolve around conducting research and analysis to identify marketing opportunities, assess existing projects and programs to recommend improvements, devise business plans and strategies, and produce materials for traditional or digital marketing. Furthermore, as a sales and marketing consultant, it is essential to monitor the progress of every procedure, prepare progress reports and presentations for clients, and create sales forecasts and cost estimates.

What does an outside sales consultant do?

An outside sales consultant is responsible for conducting sales for both prospective and existing customers. Your duties may vary, but common tasks include traveling to meet potential and existing customers, organizing meetings with customers regularly, and educating customers on the benefits of products and services. As an outside sales representative, you are responsible for monitoring the new products, market conditions and competitors, and assisting in building the brand with the help of the marketing department.

Sales and marketing consultant vs outside sales consultant salary

Sales and marketing consultants and outside sales consultants have different pay scales, as shown below.

Sales And Marketing ConsultantOutside Sales Consultant
Average salary$55,455$76,601
Salary rangeBetween $33,000 And $91,000Between $48,000 And $120,000
Highest paying City-San Francisco, CA
Highest paying state-Delaware
Best paying company-Current TV
Best paying industry-Energy

Differences between sales and marketing consultant and outside sales consultant education

There are a few differences between a sales and marketing consultant and an outside sales consultant in terms of educational background:

Sales And Marketing ConsultantOutside Sales Consultant
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 69%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaSUNY College of Technology at Alfred

Sales and marketing consultant vs outside sales consultant demographics

Here are the differences between sales and marketing consultants' and outside sales consultants' demographics:

Sales And Marketing ConsultantOutside Sales Consultant
Average age3947
Gender ratioMale, 57.3% Female, 42.7%Male, 63.5% Female, 36.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage10%6%

Differences between sales and marketing consultant and outside sales consultant duties and responsibilities

Sales and marketing consultant example responsibilities.

  • Implement KPIs, data, and analytics to measure, manage, and optimize sales performance.
  • Manage customer database, product updates/upgrades, accounts payable/receivable, and payroll.
  • Detail SaaS product demos and product expertise.
  • Used SQL to extract and analyze data, research issues, and provide reporting to management.
  • Power user of SQL, expert at finding data quickly and converting it into presentable, actionable information.
  • Develop and present PowerPoint presentations through WebEx.
  • Show more

Outside sales consultant example responsibilities.

  • Utilize CRM data to deliver critical insights into product trends and manage leads for new product offerings.
  • Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
  • Perform data entry or require customer information into company CRM system in order to create and maintain an ongoing sales base.
  • Develop special reports, publications, spreadsheets and PowerPoint presentations.
  • Cultivate strategic relationships and maximize sales volume by identifying fast ROI projects, seizing market opportunities and aggressively pursuing new business.
  • Create a zip code analysis tool to identify Medicaid recipients' target areas for strategic marketing penetration.

Sales and marketing consultant vs outside sales consultant skills

Common sales and marketing consultant skills
  • Customer Service, 16%
  • Sales Process, 12%
  • Customer Satisfaction, 8%
  • Media Sales, 8%
  • Real Estate, 7%
  • Project Management, 7%
Common outside sales consultant skills
  • Customer Service, 14%
  • In-Home, 9%
  • CRM, 8%
  • Sales Presentations, 7%
  • Lead Generation, 6%
  • Excellent Presentation, 5%

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