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Account executive, key accounts vs regional sales representative

The differences between account executives, key accounts and regional sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an account executive, key accounts and a regional sales representative. Additionally, an account executive, key accounts has an average salary of $117,015, which is higher than the $57,926 average annual salary of a regional sales representative.

The top three skills for an account executive, key accounts include healthcare, CRM and account management. The most important skills for a regional sales representative are customer service, healthcare, and regional sales.

Account executive, key accounts vs regional sales representative overview

Account Executive, Key AccountsRegional Sales Representative
Yearly salary$117,015$57,926
Hourly rate$56.26$27.85
Growth rate4%4%
Number of jobs162,443230,746
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 77%
Average age4747
Years of experience44

What does an account executive, key accounts do?

Key Account Executives are responsible for generating sales revenue and maintaining relationships with key accounts of an organization. Their duties include setting sales targets, generating new leads, assiting in developing market strategies, designing and managing sales reporting tools, and working with the strategic communications team to ensure sponsor opportunities are relayed well. They are also involved in promotional content creation, implementing leads, and communicating product knowledge updates to the accounts and sales team.

What does a regional sales representative do?

A regional sales representative is responsible for selling goods and services to their designated areas by interacting with potential customers, demonstrating the product's features and functions, and responding to their inquiries and requests. Regional sales representatives should be highly communicative to negotiate with the customers to increase product sales and boost the company's profitability. They also assist in strategizing sales pitches, including promotional offers and processing of marketing materials. A regional sales representative also asks for feedback from the customers to improve their products and meet the public's demands and current market trends.

Account executive, key accounts vs regional sales representative salary

Account executives, key accounts and regional sales representatives have different pay scales, as shown below.

Account Executive, Key AccountsRegional Sales Representative
Average salary$117,015$57,926
Salary rangeBetween $75,000 And $181,000Between $41,000 And $80,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Varian Medical Systems
Best paying industry-Manufacturing

Differences between account executive, key accounts and regional sales representative education

There are a few differences between an account executive, key accounts and a regional sales representative in terms of educational background:

Account Executive, Key AccountsRegional Sales Representative
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 77%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaSUNY College of Technology at Alfred

Account executive, key accounts vs regional sales representative demographics

Here are the differences between account executives, key accounts' and regional sales representatives' demographics:

Account Executive, Key AccountsRegional Sales Representative
Average age4747
Gender ratioMale, 61.4% Female, 38.6%Male, 72.6% Female, 27.4%
Race ratioBlack or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between account executive, key accounts and regional sales representative duties and responsibilities

Account executive, key accounts example responsibilities.

  • Manage day-to-day activity of client relate projects including IP voice, MPLS infrastructures and CPE implementations in a deadline-orient high-pressure environment.
  • Maximize the use of CRM, category management, and global account management tools to plan and execute on key initiatives.
  • Develop all operating plans and parking performas for RFP process.
  • Select based on previous expertise to deliver cloud software, mainframe solutions, and content management platforms.
  • Guide and motivate sales team through proper use of internal CRM, opportunity tracking, and risk approval internal processes.
  • Compose and deliver PowerPoint presentations to multiple buyers.
  • Show more

Regional sales representative example responsibilities.

  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Maintain sales tasks and detail notes in CRM system to assist in bringing sales opportunities to a close.
  • Process all correspondence and paperwork relate to accounts on a daily basis and submitting to company via computer CRM system.
  • Present products that increase energy efficiency, remote monitoring connectivity of OEM equipment for end users.
  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.
  • Generate leads and evangelize product to physicians in orthopedics, hematology, internal medicine, surgery, critical care and cardiology.

Account executive, key accounts vs regional sales representative skills

Common account executive, key accounts skills
  • Healthcare, 18%
  • CRM, 8%
  • Account Management, 7%
  • Revenue Growth, 6%
  • Product Line, 6%
  • C-Suite, 4%
Common regional sales representative skills
  • Customer Service, 9%
  • Healthcare, 7%
  • Regional Sales, 6%
  • Customer Relations, 6%
  • Enterprise Sales, 5%
  • Product Knowledge, 5%