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The differences between account strategists and research analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an account strategist and a research analyst. Additionally, an account strategist has an average salary of $95,655, which is higher than the $70,232 average annual salary of a research analyst.
The top three skills for an account strategist include digital marketing, client facing and account management. The most important skills for a research analyst are data analysis, data collection, and research projects.
| Account Strategist | Research Analyst | |
| Yearly salary | $95,655 | $70,232 |
| Hourly rate | $45.99 | $33.77 |
| Growth rate | 19% | 19% |
| Number of jobs | 69,217 | 81,374 |
| Job satisfaction | - | 4.5 |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 70% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
An account strategist helps client accounts achieve their short and long-term goals by establishing business strategies and guidelines. They typically gather and analyze data, review feedback from clients, conduct risk assessments, perform research and analysis to identify the weaknesses and strengths of existing procedures, develop reports and presentations, and implement solutions against problem areas while working together with account managers and analysts. Moreover, an account strategist may also help address client concerns, resolving them promptly and efficiently to ensure client satisfaction.
A research analyst is responsible for providing a company with insights and advice concerning finance, investments, and expenditures. Utilizing their analytical skills and extensive expertise in marketing, they analyze the trends and significant factors to conclude which decision should be the best to make. They can also take part in conducting an in-depth analysis of a business and examine which areas require improvement or has potential. Furthermore, they may work with a company or independently as a freelance analyst.
Account strategists and research analysts have different pay scales, as shown below.
| Account Strategist | Research Analyst | |
| Average salary | $95,655 | $70,232 |
| Salary range | Between $66,000 And $137,000 | Between $45,000 And $107,000 |
| Highest paying City | Seattle, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | The Citadel | |
| Best paying industry | Technology | Finance |
There are a few differences between an account strategist and a research analyst in terms of educational background:
| Account Strategist | Research Analyst | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between account strategists' and research analysts' demographics:
| Account Strategist | Research Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 39.9% Female, 60.1% | Male, 50.8% Female, 49.2% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 12.1% White, 65.6% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.7% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |