Advertising consultant vs senior account executive

The differences between advertising consultants and senior account executives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a senior account executive has an average salary of $84,118, which is higher than the $43,405 average annual salary of an advertising consultant.

The top three skills for an advertising consultant include sales territory, SEO and cold calls. The most important skills for a senior account executive are customer service, account management, and healthcare.

Advertising consultant vs senior account executive overview

	Advertising Consultant	Senior Account Executive
Yearly salary	$43,405	$84,118
Hourly rate	$20.87	$40.44
Growth rate	-8%	5%
Number of jobs	62,538	173,383
Job satisfaction	-	4
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 82%
Average age	44	44
Years of experience	4	-

Advertising consultant vs senior account executive salary

Advertising consultants and senior account executives have different pay scales, as shown below.

	Advertising Consultant	Senior Account Executive
Average salary	$43,405	$84,118
Salary range	Between $21,000 And $87,000	Between $59,000 And $119,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Connecticut
Best paying company	-	VMware
Best paying industry	-	Technology

Differences between advertising consultant and senior account executive education

There are a few differences between an advertising consultant and a senior account executive in terms of educational background:

	Advertising Consultant	Senior Account Executive
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 82%
Most common major	Business	Business
Most common college	University of Pennsylvania	University of Pennsylvania

Advertising consultant vs senior account executive demographics

Here are the differences between advertising consultants' and senior account executives' demographics:

	Advertising Consultant	Senior Account Executive
Average age	44	44
Gender ratio	Male, 51.9% Female, 48.1%	Male, 59.4% Female, 40.6%
Race ratio	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4%	Black or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.3% Asian, 5.6% White, 67.0% American Indian and Alaska Native, 0.4%
LGBT Percentage	10%	5%

Differences between advertising consultant and senior account executive duties and responsibilities

Advertising consultant example responsibilities.

Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Analyze account performance and trends to determine adjustments to the account and find ways to help the dealer maximize their ROI.
Provide cogent analysis of effectiveness and ROI of marketing solutions.
Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
Perform copywriting, media buying, ad placement, and crew hiring tasks.
Work include creative marketing, long term strategizing for national and international clients, and copywriting.

Senior account executive example responsibilities.

Manage sales funnel by utilizing SalesForce to analyze and manage pipeline activity as well as monitored sales activity against assign quotas.
Manage day-to-day activity of client relate projects including IP voice, MPLS infrastructures and CPE implementations in a deadline-orient high-pressure environment.
Attend professional advancement sessions focusing on the advancement of the healthcare vertical market from both a business development and marketing perspective.
Assume full responsibility for accurate sales forecasting utilizing SalesForce.
Implement company CRM allowing for better call-cycle management and business retention.
Deliver territory sustaining revenue for this SaaS application performance management and monitoring company.

Advertising consultant vs senior account executive skills

Common advertising consultant skills

Sales Territory, 13%
SEO, 8%
Cold Calls, 6%
SEM, 5%
Search Engine, 4%
Market Research, 4%

Common senior account executive skills

Customer Service, 9%
Account Management, 6%
Healthcare, 5%
Cloud, 5%
CRM, 5%
Salesforce, 4%

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Advertising Consultant
Advertising Consultant vs Senior Account Executive

Updated January 8, 2025

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