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Digital media director vs global director

The differences between digital media directors and global directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a digital media director and a global director. Additionally, a global director has an average salary of $157,749, which is higher than the $99,208 average annual salary of a digital media director.

The top three skills for a digital media director include digital marketing, facebook and instagram. The most important skills for a global director are project management, cloud, and HR.

Digital media director vs global director overview

Digital Media DirectorGlobal Director
Yearly salary$99,208$157,749
Hourly rate$47.70$75.84
Growth rate10%10%
Number of jobs53,20281,120
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 68%
Average age3939
Years of experience1010

What does a digital media director do?

A digital media director spearheads and oversees various digital campaigns and marketing programs, ensuring efficiency and client satisfaction. They take the lead in conducting market research and analyses, developing and implementing campaign plans, coordinating with clients and business partners, liaising with internal parties, and making significant decisions according to project guidelines. It is also their duty to set goals and timelines, establish strategies, participate in recruiting and hiring employees, and supervise operations. Moreover, a digital medial director empowers staff to reach goals and implements company policies and standards.

What does a global director do?

The duties of a global director will vary on one's line of work or company of employment. Typically, their responsibilities will revolve around overseeing and leading a diverse range of employees or departments, developing new strategies and programs for global markets, and ensuring that all products and services are inclusive and public friendly. Furthermore, as a director, it is essential to implement all policies and regulations, all while developing new ones to ensure the efficiency of the company and its services.

Digital media director vs global director salary

Digital media directors and global directors have different pay scales, as shown below.

Digital Media DirectorGlobal Director
Average salary$99,208$157,749
Salary rangeBetween $66,000 And $148,000Between $107,000 And $230,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaNew Jersey
Best paying companyArchdiocese of ChicagoBarclays
Best paying industry-Automotive

Differences between digital media director and global director education

There are a few differences between a digital media director and a global director in terms of educational background:

Digital Media DirectorGlobal Director
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 68%
Most common majorCommunicationBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Digital media director vs global director demographics

Here are the differences between digital media directors' and global directors' demographics:

Digital Media DirectorGlobal Director
Average age3939
Gender ratioMale, 66.4% Female, 33.6%Male, 74.5% Female, 25.5%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between digital media director and global director duties and responsibilities

Digital media director example responsibilities.

  • Manage company website including photography of all images, update images and information as necessary.
  • Implement KPIs for communication of digital progress.
  • Work with outside agencies to implement double fan-gate sweepstakes with team and sponsors on Facebook.
  • Align all KPIs to track the right metrics to ensure timely plan adjustments and success.
  • Develop ROI models for content investment, white label gaming, digital download and subscription services, etc.
  • Prepare ROI documents and marketing collateral.
  • Show more

Global director example responsibilities.

  • Lead all communication, development and employee training efforts with ERP software provider.
  • Create and maintain reports and dashboards for measuring global leads, opportunities and tracking company KPIs.
  • Manage vast data sources in order to align metrics to behavioral change and KPIs meaningful to business interfaces and leadership team.
  • Manage cloud software for shipping visibility of ocean containers, tendering and contract management, maximizing leverage and oversight.
  • Manage global teams affecting operational functions in the supply chain including, logistics, inventory management and retail operations.
  • Collaborate with regulatory team to deliver documentation sufficient to convince FDA to lift consent decree with a finding of substantially compliant.
  • Show more

Digital media director vs global director skills

Common digital media director skills
  • Digital Marketing, 21%
  • Facebook, 6%
  • Instagram, 4%
  • Media Planning, 4%
  • Video Production, 4%
  • Google Analytics, 4%
Common global director skills
  • Project Management, 8%
  • Cloud, 5%
  • HR, 4%
  • Oversight, 4%
  • Continuous Improvement, 4%
  • Customer Satisfaction, 4%

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