Director of sales training vs director of sales and marketing

The differences between directors of sales training and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a director of sales training and a director of sales and marketing. Additionally, a director of sales training has an average salary of $127,893, which is higher than the $117,348 average annual salary of a director of sales and marketing.

The top three skills for a director of sales training include sales management, CRM and training sessions. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.

Director of sales training vs director of sales and marketing overview

	Director Of Sales Training	Director Of Sales And Marketing
Yearly salary	$127,893	$117,348
Hourly rate	$61.49	$56.42
Growth rate	5%	5%
Number of jobs	83,227	132,459
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Average age	46	46
Years of experience	8	8

What does a director of sales training do?

A director of sales training spearheads and oversees the development and implementation of training programs designed to optimize sales force operations. They lead the research put into identifying the strengths and weaknesses of the workforce, determining the skills gaps, and developing strategic training programs. They also must set goals and timelines, establish guidelines and budgets, coordinate managers and teams, liaise with internal and external parties, and create strategies to optimize operations. Moreover, a director of sales training empowers staff to reach goals while implementing company policies and regulations.

What does a director of sales and marketing do?

A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.

Director of sales training vs director of sales and marketing salary

Directors of sales training and directors of sales and marketing have different pay scales, as shown below.

	Director Of Sales Training	Director Of Sales And Marketing
Average salary	$127,893	$117,348
Salary range	Between $79,000 And $205,000	Between $73,000 And $188,000
Highest paying City	-	Urban Honolulu, HI
Highest paying state	-	Hawaii
Best paying company	-	Quidel
Best paying industry	-	Manufacturing

Differences between director of sales training and director of sales and marketing education

There are a few differences between a director of sales training and a director of sales and marketing in terms of educational background:

	Director Of Sales Training	Director Of Sales And Marketing
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Southern California	University of Southern California

Director of sales training vs director of sales and marketing demographics

Here are the differences between directors of sales training' and directors of sales and marketing' demographics:

	Director Of Sales Training	Director Of Sales And Marketing
Average age	46	46
Gender ratio	Male, 66.5% Female, 33.5%	Male, 62.1% Female, 37.9%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	7%

Differences between director of sales training and director of sales and marketing duties and responsibilities

Director of sales training example responsibilities.

Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
Create and implement a marketing strategy to increase revenue, product awareness, branding and ROI.
Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
Lead all business development initiatives for package and digital sales opportunities within the Americas.

Director of sales and marketing example responsibilities.

Manage business advertising efforts including Google AdWords, Facebook and local print media.
Lead company's management functions and legislative initiatives for nationally recognize brand in quality healthcare management.
Utilize expertise to select appropriate technologies for target communication; manage messaging/design initiatives focuse on ROI improvement.
Achieve operational efficiency by analyzing advertising and promotional spending to identify vehicles, channels and messages that generate target ROI.
Provide project management over cloud base hosted solutions design for the SMB market.
Create policies and procedures for Medicare department relating to all aspects of the business.

Director of sales training vs director of sales and marketing skills

Common director of sales training skills

Sales Management, 7%
CRM, 6%
Training Sessions, 6%
Sales Organization, 5%
Sales Process, 5%
Training Curriculum, 5%

Common director of sales and marketing skills

Customer Service, 10%
Product Development, 5%
Strategic Sales, 5%
Lead Management, 5%
Business Development, 4%
Sales Process, 4%

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Director Of Sales Training
Director Of Sales Training vs Director Of Sales And Marketing

Updated January 8, 2025

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