Internet marketing consultant vs marketing coordinator

The differences between internet marketing consultants and marketing coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an internet marketing consultant and a marketing coordinator. Additionally, an internet marketing consultant has an average salary of $60,974, which is higher than the $48,326 average annual salary of a marketing coordinator.

The top three skills for an internet marketing consultant include web design, search engine optimization and search engine. The most important skills for a marketing coordinator are digital marketing, customer service, and marketing campaigns.

Internet marketing consultant vs marketing coordinator overview

	Internet Marketing Consultant	Marketing Coordinator
Yearly salary	$60,974	$48,326
Hourly rate	$29.31	$23.23
Growth rate	19%	19%
Number of jobs	79,108	91,281
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 80%
Average age	37	37
Years of experience	6	6

Internet marketing consultant vs marketing coordinator salary

Internet marketing consultants and marketing coordinators have different pay scales, as shown below.

	Internet Marketing Consultant	Marketing Coordinator
Average salary	$60,974	$48,326
Salary range	Between $46,000 And $80,000	Between $34,000 And $67,000
Highest paying City	Chicago, IL	New York, NY
Highest paying state	Delaware	New Jersey
Best paying company	The Enterprise	Keller Williams Capital Properties
Best paying industry	Technology	Technology

Differences between internet marketing consultant and marketing coordinator education

There are a few differences between an internet marketing consultant and a marketing coordinator in terms of educational background:

	Internet Marketing Consultant	Marketing Coordinator
Most common degree	Bachelor's Degree, 73%	Bachelor's Degree, 80%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Internet marketing consultant vs marketing coordinator demographics

Here are the differences between internet marketing consultants' and marketing coordinators' demographics:

	Internet Marketing Consultant	Marketing Coordinator
Average age	37	37
Gender ratio	Male, 65.7% Female, 34.3%	Male, 27.4% Female, 72.6%
Race ratio	Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 10.2% White, 67.3% American Indian and Alaska Native, 0.1%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 10.1% White, 67.2% American Indian and Alaska Native, 0.1%
LGBT Percentage	10%	10%

Differences between internet marketing consultant and marketing coordinator duties and responsibilities

Internet marketing consultant example responsibilities.

Create and manage effective online advertising campaigns utilizing SEM (through PPC) and customize display advertising initiatives.
Manage campaign performance using research and data analysis to maximize client's marketing program's ROI with heavy focus on retention.
Market and sell digital advertising solutions, managing all accounts in Salesforce
Can get 20k+ YouTube views in a week.
Identify blogs, forums, and YouTube channels to partner with.
Experience developing Facebook pages/groups, Squidoo pages, blogs, forums and training materials.

Marketing coordinator example responsibilities.

Produce and manage content of company blog using WordPress.
Manage first phase of company rebranding and website redesign (not yet implement).
Work with outside advertising agency to manage calendars, proofread ads, and analyze metrics.
Coordinate the logistics for off-site cocktail/dinner event for clients/prospects and manage RSVP, guest list.
Manage internal and external websites using WordPress, SharePoint, HTML and CSS (editing).
Identify segments through research and analysis, manage lists, and A/B test to optimize metrics and conversions.

Internet marketing consultant vs marketing coordinator skills

Common internet marketing consultant skills

Web Design, 24%
Search Engine Optimization, 13%
Search Engine, 7%
PPC, 4%
Email Campaigns, 4%
Google Adwords, 4%

Common marketing coordinator skills

Digital Marketing, 8%
Customer Service, 6%
Marketing Campaigns, 6%
PowerPoint, 5%
Email Campaigns, 4%
Press Releases, 4%

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Internet Marketing Consultant vs Marketing Coordinator

Updated January 8, 2025

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