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Lead generator vs director, inside sales

The differences between lead generators and directors, inside sales can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a lead generator, becoming a director, inside sales takes usually requires 6-8 years. Additionally, a director, inside sales has an average salary of $57,509, which is higher than the $24,158 average annual salary of a lead generator.

The top three skills for a lead generator include lead generation, good communication and CRM. The most important skills for a director, inside sales are customer service, product knowledge, and salesforce.

Lead generator vs director, inside sales overview

Lead GeneratorDirector, Inside Sales
Yearly salary$24,158$57,509
Hourly rate$11.61$27.65
Growth rate6%5%
Number of jobs6,802105,811
Job satisfaction--
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 67%
Average age4446
Years of experience68

What does a lead generator do?

A lead generator is someone who attracts and converts interested strangers and prospects to buy a product or service from a company. Lead generators need to establish a lead generation process to attract leads. In marketing, they initiate customer inquiries or interest in services or products. The skills required for this job include business development, digital and email marketing, leadership, communication, attention to detail, and business management. They also must be knowledgeable in the field of marketing.

What does a director, inside sales do?

The role of inside sales directors is to sell services and products over the phone. They are responsible for overseeing sales representatives who make and take telephone calls. They must ensure that the inside sales department is operating smoothly and that sales quotas are met by sales representatives. They may also be involved in the recruitment and training of new sales employees, settle sales disputes in a highly-pressured environment, and ensure that sales representatives have consistent sales leads.

Lead generator vs director, inside sales salary

Lead generators and directors, inside sales have different pay scales, as shown below.

Lead GeneratorDirector, Inside Sales
Average salary$24,158$57,509
Salary rangeBetween $15,000 And $36,000Between $31,000 And $105,000
Highest paying CityNew York, NYPortland, ME
Highest paying stateNew JerseyMaine
Best paying companyGoogleSafran
Best paying industryRetailTechnology

Differences between lead generator and director, inside sales education

There are a few differences between a lead generator and a director, inside sales in terms of educational background:

Lead GeneratorDirector, Inside Sales
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 67%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Wisconsin - Madison

Lead generator vs director, inside sales demographics

Here are the differences between lead generators' and directors, inside sales' demographics:

Lead GeneratorDirector, Inside Sales
Average age4446
Gender ratioMale, 56.4% Female, 43.6%Male, 66.1% Female, 33.9%
Race ratioBlack or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.4% Asian, 6.4% White, 67.1% American Indian and Alaska Native, 0.5%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage10%7%

Differences between lead generator and director, inside sales duties and responsibilities

Lead generator example responsibilities.

  • Manage LinkedIn group membership and posting of announcements.
  • Lead hiring and management over a team of sales, graphics and HTML programmers.
  • Generate leads to qualify them and enroll them in the Facebook exclusive educational support program.
  • Manage marketing activities including development and scheduling of campaigns, reporting, lead nurturing, and ROI.
  • Follow up on all leads generate by the website and cold calling, update all activity in SalesForce.com.
  • Generate new leads through home shows, booths at various Costco stores, fairs, and other misc.
  • Show more

Director, inside sales example responsibilities.

  • Manage job flow with Peachtree ERP.
  • Manage A/R to payment terms, including resolution of discrepancies
  • Manage inside sales team, implement best practices and conduct sales training as CRM administrator on SalesForce.com.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
  • Log all information in SalesForce.
  • Establish product standards for implementation of ERP package.
  • Show more

Lead generator vs director, inside sales skills

Common lead generator skills
  • Lead Generation, 31%
  • Good Communication, 10%
  • CRM, 7%
  • Digital Marketing, 5%
  • Life Insurance, 4%
  • Customer Service, 4%
Common director, inside sales skills
  • Customer Service, 23%
  • Product Knowledge, 13%
  • Salesforce, 5%
  • Purchase Orders, 5%
  • Order Entry, 4%
  • Outbound Calls, 4%

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