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The differences between lead generators and senior managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a lead generator and a senior manager. Additionally, a senior manager has an average salary of $118,906, which is higher than the $24,158 average annual salary of a lead generator.
The top three skills for a lead generator include lead generation, good communication and CRM. The most important skills for a senior manager are analytics, project management, and portfolio.
| Lead Generator | Senior Manager | |
| Yearly salary | $24,158 | $118,906 |
| Hourly rate | $11.61 | $57.17 |
| Growth rate | 6% | 6% |
| Number of jobs | 6,802 | 372,801 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 52% | Bachelor's Degree, 68% |
| Average age | 44 | 44 |
| Years of experience | 6 | 6 |
A lead generator is someone who attracts and converts interested strangers and prospects to buy a product or service from a company. Lead generators need to establish a lead generation process to attract leads. In marketing, they initiate customer inquiries or interest in services or products. The skills required for this job include business development, digital and email marketing, leadership, communication, attention to detail, and business management. They also must be knowledgeable in the field of marketing.
A senior manager is responsible for directing the overall efficiency of business operations. Senior managers monitor the performance of the staff, improve operational strategies, identify business opportunities, allocate budgets and resources, present reports to senior management, set goals to drive results on increasing the company's revenues and profitability. Senior managers must coordinate with various operations departments to maintain good feedback for the company, meeting client's expectations, and delivering the best results. They should have excellent communication and leadership skills to handle team members, as well as managing their needs and concerns.
Lead generators and senior managers have different pay scales, as shown below.
| Lead Generator | Senior Manager | |
| Average salary | $24,158 | $118,906 |
| Salary range | Between $15,000 And $36,000 | Between $86,000 And $163,000 |
| Highest paying City | New York, NY | San Francisco, CA |
| Highest paying state | New Jersey | New Jersey |
| Best paying company | Cornerstone Research | |
| Best paying industry | Retail | Professional |
There are a few differences between a lead generator and a senior manager in terms of educational background:
| Lead Generator | Senior Manager | |
| Most common degree | Bachelor's Degree, 52% | Bachelor's Degree, 68% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between lead generators' and senior managers' demographics:
| Lead Generator | Senior Manager | |
| Average age | 44 | 44 |
| Gender ratio | Male, 56.4% Female, 43.6% | Male, 67.5% Female, 32.5% |
| Race ratio | Black or African American, 6.2% Unknown, 4.3% Hispanic or Latino, 15.4% Asian, 6.4% White, 67.1% American Indian and Alaska Native, 0.5% | Black or African American, 6.1% Unknown, 4.3% Hispanic or Latino, 14.9% Asian, 6.3% White, 67.9% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 10% | 10% |