Post job

Market development manager vs business development specialist

The differences between market development managers and business development specialists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a market development manager has an average salary of $111,159, which is higher than the $57,410 average annual salary of a business development specialist.

The top three skills for a market development manager include digital marketing, market development and competitor analysis. The most important skills for a business development specialist are work ethic, CRM, and customer service.

Market development manager vs business development specialist overview

Market Development ManagerBusiness Development Specialist
Yearly salary$111,159$57,410
Hourly rate$53.44$27.60
Growth rate10%10%
Number of jobs173,901182,116
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Average age3944
Years of experience10-

What does a market development manager do?

A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.

What does a business development specialist do?

A business development specialist is an expert who determines opportunities for marketing strategy optimization and business growth. The specialists perform business process and financial analysis, effective network creation, and business plan implementation. Being a good business development specialist requires knowledge and experience in managing a business. The skillset for the position includes a strong command in English, information technology, attention to detail, and written and verbal communication.

Market development manager vs business development specialist salary

Market development managers and business development specialists have different pay scales, as shown below.

Market Development ManagerBusiness Development Specialist
Average salary$111,159$57,410
Salary rangeBetween $74,000 And $165,000Between $38,000 And $85,000
Highest paying CitySan Francisco, CAJersey City, NJ
Highest paying stateMarylandWisconsin
Best paying companyAppleCorsair
Best paying industryTechnologyFinance

Differences between market development manager and business development specialist education

There are a few differences between a market development manager and a business development specialist in terms of educational background:

Market Development ManagerBusiness Development Specialist
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaWestern Carolina University

Market development manager vs business development specialist demographics

Here are the differences between market development managers' and business development specialists' demographics:

Market Development ManagerBusiness Development Specialist
Average age3944
Gender ratioMale, 70.0% Female, 30.0%Male, 50.7% Female, 49.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 6.4% Unknown, 4.6% Hispanic or Latino, 9.4% Asian, 8.8% White, 70.4% American Indian and Alaska Native, 0.4%
LGBT Percentage10%11%

Differences between market development manager and business development specialist duties and responsibilities

Market development manager example responsibilities.

  • Organize leads, utilize CRM & sales tools to best manage marketing strategy
  • Manage IP for maximum competitive advantage.
  • Manage market development in the Americas.
  • Manage all development projects, including ERP implementation.
  • Lead and manage large RFP responses to ensure corporate objectives for profitability, sustainability, and operational delivery objectives are meet.
  • Organize multiple educational programs, advisory boards, and continuing education seminars for healthcare providers.
  • Show more

Business development specialist example responsibilities.

  • Utilize a number of sales tools such as SalesForce to manage pipeline.
  • Develop and manage all SEO, SEM, and all social media platforms and authore all content.
  • Manage and coordinate a successful implementation of a cloud-base ERP system.
  • Manage logistics, control engineering and design, order placement, vendor relationships, customer utilization and technology.
  • Take inbound and make some outbound calls as necessary to assist customers with billing, account information and troubleshoot technical issues.
  • Experience connecting databases in SQL with the software application.
  • Show more

Market development manager vs business development specialist skills

Common market development manager skills
  • Digital Marketing, 10%
  • Market Development, 9%
  • Competitor Analysis, 6%
  • Integrated Marketing, 5%
  • Business Development, 4%
  • Customer Service, 4%
Common business development specialist skills
  • Work Ethic, 10%
  • CRM, 9%
  • Customer Service, 7%
  • Healthcare, 6%
  • Sales Process, 4%
  • Salesforce, 4%

Browse executive management jobs