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Market development representative vs business sales representative

The differences between market development representatives and business sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a market development representative has an average salary of $59,685, which is higher than the $58,288 average annual salary of a business sales representative.

The top three skills for a market development representative include sales process, product knowledge and salesforce. The most important skills for a business sales representative are business sales, customer accounts, and customer service.

Market development representative vs business sales representative overview

Market Development RepresentativeBusiness Sales Representative
Yearly salary$59,685$58,288
Hourly rate$28.69$28.02
Growth rate4%4%
Number of jobs187,873226,438
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 68%
Average age4447
Years of experience-4

What does a market development representative do?

A market development representative is in charge of devising strategies to generate sales leads and identify new business opportunities. They typically reach out to clients through calls and correspondence to offer products and services, securing sales and client satisfaction. They may also arrange appointments to discuss product specifications and even negotiate contracts. Furthermore, as a market development representative, it is essential to address issues and concerns from clients, resolving them promptly and efficiently in adherence to the company's policies and regulations.

What does a business sales representative do?

A business sales representative's role is to develop strategies in identifying leads and opportunities to secure sales. Their responsibilities revolve around reaching out to clients to offer products and services, discussing the pricing and specifications of products, processing payments, and gathering necessary client information. They may also arrange appointments with clients to negotiate and sign contracts. Furthermore, as a business sales representative, it is essential to produce progress reports and presentations, handle issues and complaints, maintain records of all transactions, and regularly update databases.

Market development representative vs business sales representative salary

Market development representatives and business sales representatives have different pay scales, as shown below.

Market Development RepresentativeBusiness Sales Representative
Average salary$59,685$58,288
Salary rangeBetween $43,000 And $82,000Between $31,000 And $108,000
Highest paying CitySan Francisco, CABothell, WA
Highest paying stateConnecticutWashington
Best paying companyCiscoAmazon
Best paying industryManufacturing-

Differences between market development representative and business sales representative education

There are a few differences between a market development representative and a business sales representative in terms of educational background:

Market Development RepresentativeBusiness Sales Representative
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaStanford University

Market development representative vs business sales representative demographics

Here are the differences between market development representatives' and business sales representatives' demographics:

Market Development RepresentativeBusiness Sales Representative
Average age4447
Gender ratioMale, 59.8% Female, 40.2%Male, 61.4% Female, 38.6%
Race ratioBlack or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.3% Asian, 5.6% White, 67.0% American Indian and Alaska Native, 0.4%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.3% Asian, 5.2% White, 72.7% American Indian and Alaska Native, 0.2%
LGBT Percentage5%6%

Differences between market development representative and business sales representative duties and responsibilities

Market development representative example responsibilities.

  • Manage payroll functions including check preparations, payroll reconciliation, and wire transfers.
  • Manage and record all activity by outwardly communicating via phone and email and notating in SalesForce.com
  • Review cost/benefit analysis of potential promotional programs to justify the ROI and manage budgets set aside to support promotional activities.
  • Assist all ADP users with payroll issues and software trouble shooting and installation.
  • Create business relationships and increase incremental revenue to small and medium size ADP clients through face-to-face sales activities.
  • Craft scripts for telemarketing presentation of value proposition.
  • Show more

Business sales representative example responsibilities.

  • Lead recruitment and marketing efforts via social media channels such as LinkedIn, Google+, Facebook, etc.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist with coordinating and organizing marketing projects such as direct mail and team telemarketing initiatives.
  • Generate qualify leads through B2B telemarketing services specialize in identifying and nurturing prospects for computer hardware, software and technology services.
  • Assist in the training of newly hire salespeople on technical aspects of CCTV camera systems.
  • Maintain a neat display kiosk that are up to par with Costco's standards
  • Show more

Market development representative vs business sales representative skills

Common market development representative skills
  • Sales Process, 12%
  • Product Knowledge, 11%
  • Salesforce, 10%
  • Sales Training, 8%
  • Lead Generation, 7%
  • CRM, 5%
Common business sales representative skills
  • Business Sales, 13%
  • Customer Accounts, 12%
  • Customer Service, 11%
  • Business Relationships, 11%
  • Lead Generation, 11%
  • Security Industry, 6%