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Marketing project coordinator vs marketing and sales coordinator

The differences between marketing project coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing project coordinator and a marketing and sales coordinator. Additionally, a marketing project coordinator has an average salary of $51,092, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.

The top three skills for a marketing project coordinator include project management, digital marketing and powerpoint. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.

Marketing project coordinator vs marketing and sales coordinator overview

Marketing Project CoordinatorMarketing And Sales Coordinator
Yearly salary$51,092$45,306
Hourly rate$24.56$21.78
Growth rate19%19%
Number of jobs103,85289,923
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Average age3737
Years of experience66

What does a marketing project coordinator do?

A marketing project coordinator is in charge of coordinating various teams involved in a company's marketing efforts. Their responsibilities revolve around creating marketing concepts and strategies, devising business plans and models, performing research and analysis to identify new opportunities and customer needs, and keeping abreast of the latest trends. A marketing project coordinator must also organize meetings and communication materials, liaise with external agents, monitor projects and social media campaigns, and perform support tasks while implementing the company's policies and regulations.

What does a marketing and sales coordinator do?

A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.

Marketing project coordinator vs marketing and sales coordinator salary

Marketing project coordinators and marketing and sales coordinators have different pay scales, as shown below.

Marketing Project CoordinatorMarketing And Sales Coordinator
Average salary$51,092$45,306
Salary rangeBetween $40,000 And $64,000Between $33,000 And $61,000
Highest paying CityLos Angeles, CAAlameda, CA
Highest paying stateNew JerseyDelaware
Best paying companyHensel PhelpsAIG
Best paying industryConstructionProfessional

Differences between marketing project coordinator and marketing and sales coordinator education

There are a few differences between a marketing project coordinator and a marketing and sales coordinator in terms of educational background:

Marketing Project CoordinatorMarketing And Sales Coordinator
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Marketing project coordinator vs marketing and sales coordinator demographics

Here are the differences between marketing project coordinators' and marketing and sales coordinators' demographics:

Marketing Project CoordinatorMarketing And Sales Coordinator
Average age3737
Gender ratioMale, 24.1% Female, 75.9%Male, 27.0% Female, 73.0%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.1% Asian, 10.6% White, 67.0% American Indian and Alaska Native, 0.1%Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between marketing project coordinator and marketing and sales coordinator duties and responsibilities

Marketing project coordinator example responsibilities.

  • Lead search engine optimization efforts (on-page optimization, link building, SEO).
  • Manage social media outlets and channels, negotiate all media contracts and vendor RFP and RFQ.
  • Coordinate marketing event budgets and achieve stated ROI targets for marketing department.
  • Create implementation plan and manage initial activities for social media integration via Facebook and LinkedIn.
  • Construct design of graphics & HTML coding of contents for B2B/B2C emails.
  • Track analytics of social media using HootSuite and analytics through Facebook and LinkedIn.
  • Show more

Marketing and sales coordinator example responsibilities.

  • Manage menus, photos, and promotions on the official website, as well as posts to OpenTable and Facebook.
  • Lead copywriting, content development and vision for chamber marketing/advertising collateral, which result in increase readership and activation.
  • Create an Instagram and increase followers from 0 to 300 and gain one new customer.
  • Review company websites for content and pricing accuracy, as well as ensuring SEO efforts and best practices are followed.
  • Update corporate website and LinkedIn page with news, new products and keywords and monitor and reply to web feedback.
  • Interact with all department heads for the coordination and implementation of interdepartmental projects, including gathering data for RFP's.
  • Show more

Marketing project coordinator vs marketing and sales coordinator skills

Common marketing project coordinator skills
  • Project Management, 20%
  • Digital Marketing, 11%
  • PowerPoint, 8%
  • Marketing Campaigns, 7%
  • Email Campaigns, 4%
  • Graphic Design, 4%
Common marketing and sales coordinator skills
  • Trade Shows, 8%
  • Customer Service, 7%
  • Marketing Campaigns, 7%
  • PowerPoint, 6%
  • CRM, 6%
  • Salesforce, 4%

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