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The differences between marketing representatives and inside sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing representative, becoming an inside sales representative takes usually requires 2-4 years. Additionally, a marketing representative has an average salary of $47,376, which is higher than the $44,413 average annual salary of an inside sales representative.
The top three skills for a marketing representative include product knowledge, customer service and sales presentations. The most important skills for an inside sales representative are customer service, CRM, and outbound calls.
| Marketing Representative | Inside Sales Representative | |
| Yearly salary | $47,376 | $44,413 |
| Hourly rate | $22.78 | $21.35 |
| Growth rate | 19% | 4% |
| Number of jobs | 217,886 | 244,168 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 66% |
| Average age | 37 | 47 |
| Years of experience | 6 | 4 |
A marketing representative's responsibilities will vary on the line of work or industry. However, it is the role of a marketing representative to engage with clients and secure sales by promoting, demonstrating, and even advertising products or services. Furthermore, they must devise marketing strategies, conduct research and analysis through surveys and polls, lookout for new opportunities and trends, and coordinate with advertisers. One must have extensive knowledge about the product as well as communication skills, being that building rapport will be very useful in accomplishing every task.
An inside sales representative is responsible for selling services and products to clients, driving the company's revenues and increase sales profitability. Duties of an inside sales representative include developing strategic sales pitches, responding to customer's inquiries and requests, offering promotional products and discounts, researching potential clients, creating sales reports, and managing customer's possible complaints. An inside sales representative also provides strategic solutions to share with the sales team to improve their sales performance. Inside sales representatives must have excellent communication and negotiation skills to deal with customers' needs.
Marketing representatives and inside sales representatives have different pay scales, as shown below.
| Marketing Representative | Inside Sales Representative | |
| Average salary | $47,376 | $44,413 |
| Salary range | Between $28,000 And $77,000 | Between $28,000 And $69,000 |
| Highest paying City | New York, NY | Seattle, WA |
| Highest paying state | Washington | Wyoming |
| Best paying company | Amazon | Berkshire Hathaway |
| Best paying industry | Finance | Technology |
There are a few differences between a marketing representative and an inside sales representative in terms of educational background:
| Marketing Representative | Inside Sales Representative | |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | University of Georgia | SUNY College of Technology at Alfred |
Here are the differences between marketing representatives' and inside sales representatives' demographics:
| Marketing Representative | Inside Sales Representative | |
| Average age | 37 | 47 |
| Gender ratio | Male, 46.7% Female, 53.3% | Male, 54.7% Female, 45.3% |
| Race ratio | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 9.6% White, 67.5% American Indian and Alaska Native, 0.1% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 6% |