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Senior key accounts manager vs major account manager

The differences between senior key accounts managers and major account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a senior key accounts manager and a major account manager. Additionally, a senior key accounts manager has an average salary of $110,294, which is higher than the $98,287 average annual salary of a major account manager.

The top three skills for a senior key accounts manager include portfolio, CRM and IRI. The most important skills for a major account manager are digital marketing, customer service, and cloud.

Senior key accounts manager vs major account manager overview

Senior Key Accounts ManagerMajor Account Manager
Yearly salary$110,294$98,287
Hourly rate$53.03$47.25
Growth rate5%5%
Number of jobs103,873164,210
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 79%
Average age4646
Years of experience88

What does a senior key accounts manager do?

A senior key account manager is responsible for managing a team of junior-level employees in handling multiple client accounts to achieve sales objectives. This manager is required to develop and implement effective strategic plans that will reduce the organization's rate of attrition. They also monitor the activities of their competitors, gather and analyze data, create reports for their senior key account management, and aid in their business decision-making strategy. This manager must also attend tradeshows and sales seminars to identify key account prospects.

What does a major account manager do?

Major account manager responsibilities include growing strong relationships with customers, liaising with chief business executives and stakeholders, as well as making sales reports. Also, they answer the client's questions and determine new business opportunities between current customers. They also act as a liaison with cross-functional internal teams, which include customer service and product development departments, to enhance the overall customer experience. Additionally, they negotiate contracts and ensure that agreements increase profits. The work may require periodic travel.

Senior key accounts manager vs major account manager salary

Senior key accounts managers and major account managers have different pay scales, as shown below.

Senior Key Accounts ManagerMajor Account Manager
Average salary$110,294$98,287
Salary rangeBetween $75,000 And $162,000Between $59,000 And $161,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between senior key accounts manager and major account manager education

There are a few differences between a senior key accounts manager and a major account manager in terms of educational background:

Senior Key Accounts ManagerMajor Account Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 79%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Senior key accounts manager vs major account manager demographics

Here are the differences between senior key accounts managers' and major account managers' demographics:

Senior Key Accounts ManagerMajor Account Manager
Average age4646
Gender ratioMale, 72.7% Female, 27.3%Male, 71.0% Female, 29.0%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between senior key accounts manager and major account manager duties and responsibilities

Senior key accounts manager example responsibilities.

  • Manage a local sales portfolio and 2 staff members towards achieving and exceeding budget.
  • Manage a portfolio of accounts as well as dealt with all aspects of a campaign.
  • Manage and grow sales within Anheuser-Busch's highly visible casual dining, club and venue segments.
  • Manage and exceed all KPI's including net sales, trade rates and new item distribution.
  • Develop strategic business plans and manage customer's $1.2MM advertising budget, delivering significant ROI results.
  • Promote to manage Kroger Memphis, Nashville, Atlanta, Mid-Atlantic, Dallas, and Houston marketing areas.
  • Show more

Major account manager example responsibilities.

  • Coach sales team on processes allowing them to work through obstacles and generate new business opportunities within the IDN's manage.
  • Develop strategic competitive financial options, ROI analysis, and productivity comparisons for clients.
  • Represent and sell over 150 leading manufacturers' products to distributors within the channel.
  • Increase POS in core Playskool, license preschool, and boy s pre-cool brands.
  • Train brokers, distributors and units on how to market, promote and prepare Pillsbury products.
  • Leverage the CRM system to develop prospecting and sales strategy that ensures high activity and effective closing ratios.
  • Show more

Senior key accounts manager vs major account manager skills

Common senior key accounts manager skills
  • Portfolio, 17%
  • CRM, 8%
  • IRI, 8%
  • Revenue Growth, 8%
  • Customer Satisfaction, 7%
  • Technical Support, 7%
Common major account manager skills
  • Digital Marketing, 16%
  • Customer Service, 8%
  • Cloud, 8%
  • Customer Satisfaction, 6%
  • Account Management, 5%
  • CRM, 5%

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