Advertising consultant vs outside sales consultant

The differences between advertising consultants and outside sales consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising consultant and an outside sales consultant. Additionally, an outside sales consultant has an average salary of $76,601, which is higher than the $43,405 average annual salary of an advertising consultant.

The top three skills for an advertising consultant include sales territory, SEO and cold calls. The most important skills for an outside sales consultant are customer service, in-home, and CRM.

Advertising consultant vs outside sales consultant overview

	Advertising Consultant	Outside Sales Consultant
Yearly salary	$43,405	$76,601
Hourly rate	$20.87	$36.83
Growth rate	-8%	4%
Number of jobs	62,538	230,853
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 69%
Average age	44	47
Years of experience	4	4

Advertising consultant vs outside sales consultant salary

Advertising consultants and outside sales consultants have different pay scales, as shown below.

	Advertising Consultant	Outside Sales Consultant
Average salary	$43,405	$76,601
Salary range	Between $21,000 And $87,000	Between $48,000 And $120,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	Delaware
Best paying company	-	Current TV
Best paying industry	-	Energy

Differences between advertising consultant and outside sales consultant education

There are a few differences between an advertising consultant and an outside sales consultant in terms of educational background:

	Advertising Consultant	Outside Sales Consultant
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 69%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY College of Technology at Alfred

Advertising consultant vs outside sales consultant demographics

Here are the differences between advertising consultants' and outside sales consultants' demographics:

	Advertising Consultant	Outside Sales Consultant
Average age	44	47
Gender ratio	Male, 51.9% Female, 48.1%	Male, 63.5% Female, 36.5%
Race ratio	Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	6%

Differences between advertising consultant and outside sales consultant duties and responsibilities

Advertising consultant example responsibilities.

Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
Analyze account performance and trends to determine adjustments to the account and find ways to help the dealer maximize their ROI.
Provide cogent analysis of effectiveness and ROI of marketing solutions.
Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
Perform copywriting, media buying, ad placement, and crew hiring tasks.
Work include creative marketing, long term strategizing for national and international clients, and copywriting.

Outside sales consultant example responsibilities.

Utilize CRM data to deliver critical insights into product trends and manage leads for new product offerings.
Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
Perform data entry or require customer information into company CRM system in order to create and maintain an ongoing sales base.
Develop special reports, publications, spreadsheets and PowerPoint presentations.
Cultivate strategic relationships and maximize sales volume by identifying fast ROI projects, seizing market opportunities and aggressively pursuing new business.
Create a zip code analysis tool to identify Medicaid recipients' target areas for strategic marketing penetration.

Advertising consultant vs outside sales consultant skills

Common advertising consultant skills

Sales Territory, 13%
SEO, 8%
Cold Calls, 6%
SEM, 5%
Search Engine, 4%
Market Research, 4%

Common outside sales consultant skills

Customer Service, 14%
In-Home, 9%
CRM, 8%
Sales Presentations, 7%
Lead Generation, 6%
Excellent Presentation, 5%

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Advertising Consultant
Advertising Consultant vs Outside Sales Consultant

Updated January 8, 2025

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