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Advertising coordinator vs advertising representative

The differences between advertising coordinators and advertising representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising coordinator and an advertising representative. Additionally, an advertising coordinator has an average salary of $47,872, which is higher than the $45,663 average annual salary of an advertising representative.

The top three skills for an advertising coordinator include facebook, google adwords and instagram. The most important skills for an advertising representative are customer service, sales presentations, and local businesses.

Advertising coordinator vs advertising representative overview

Advertising CoordinatorAdvertising Representative
Yearly salary$47,872$45,663
Hourly rate$23.02$21.95
Growth rate-8%-8%
Number of jobs26,44982,784
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 68%
Average age4444
Years of experience44

Advertising coordinator vs advertising representative salary

Advertising coordinators and advertising representatives have different pay scales, as shown below.

Advertising CoordinatorAdvertising Representative
Average salary$47,872$45,663
Salary rangeBetween $36,000 And $62,000Between $32,000 And $64,000
Highest paying CityNew York, NY-
Highest paying stateNew York-
Best paying companyAACSB-
Best paying industryReal Estate-

Differences between advertising coordinator and advertising representative education

There are a few differences between an advertising coordinator and an advertising representative in terms of educational background:

Advertising CoordinatorAdvertising Representative
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 68%
Most common majorCommunicationBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Advertising coordinator vs advertising representative demographics

Here are the differences between advertising coordinators' and advertising representatives' demographics:

Advertising CoordinatorAdvertising Representative
Average age4444
Gender ratioMale, 25.2% Female, 74.8%Male, 37.8% Female, 62.2%
Race ratioBlack or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.8% Asian, 4.6% White, 70.9% American Indian and Alaska Native, 0.4%Black or African American, 6.4% Unknown, 4.1% Hispanic or Latino, 13.2% Asian, 4.7% White, 71.3% American Indian and Alaska Native, 0.4%
LGBT Percentage10%10%

Differences between advertising coordinator and advertising representative duties and responsibilities

Advertising coordinator example responsibilities.

  • Manage promotional material on Facebook.
  • Report and monitor incoming leads; formulate return-on-investment (ROI) analysis.
  • Record and edit YouTube videos, create copy for newspaper ads and college flyers.
  • Develop marketing strategy for Facebook ads and Google AdWords campaigns to draw subscribers and downloads for email, SMS and apps.
  • Compile and present SEO performance reports, and adjust PPC campaigns as needed.
  • Implement a mass HTML email system to provide efficient analytic data for marketing and advertising purposes.
  • Show more

Advertising representative example responsibilities.

  • Develop strong relationships in Bronx community and achieve a solid reputation as a Medicaid seller.
  • Prepare, deliver and sell custom multi-media integrate cross promotion presentations to key decision makers at brand management and advertising agencies.
  • Educate business owners on search engines (yahoo, google, etc . )

Advertising coordinator vs advertising representative skills

Common advertising coordinator skills
  • Facebook, 10%
  • Google Adwords, 6%
  • Instagram, 5%
  • Graphic Design, 4%
  • Insertion Orders, 4%
  • Sales Reps, 4%
Common advertising representative skills
  • Customer Service, 21%
  • Sales Presentations, 15%
  • Local Businesses, 12%
  • Cold Calls, 9%
  • Real Estate, 5%
  • Inbound Calls, 3%