Advertising sales director vs senior vice president, sales

The differences between advertising sales directors and senior vice presidents, sales can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an advertising sales director, becoming a senior vice president, sales takes usually requires 6-8 years. Additionally, a senior vice president, sales has an average salary of $204,086, which is higher than the $76,505 average annual salary of an advertising sales director.

The top three skills for an advertising sales director include media sales, revenue growth and client relationships. The most important skills for a senior vice president, sales are SVP, customer satisfaction, and sales process.

Advertising sales director vs senior vice president, sales overview

	Advertising Sales Director	Senior Vice President, Sales
Yearly salary	$76,505	$204,086
Hourly rate	$36.78	$98.12
Growth rate	10%	5%
Number of jobs	56,824	95,412
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 87%	Bachelor's Degree, 79%
Average age	39	46
Years of experience	6	8

Advertising sales director vs senior vice president, sales salary

Advertising sales directors and senior vice presidents, sales have different pay scales, as shown below.

	Advertising Sales Director	Senior Vice President, Sales
Average salary	$76,505	$204,086
Salary range	Between $52,000 And $110,000	Between $128,000 And $324,000
Highest paying City	-	Seattle, WA
Highest paying state	-	Alaska
Best paying company	-	OmniVision Technologies
Best paying industry	-	Telecommunication

Differences between advertising sales director and senior vice president, sales education

There are a few differences between an advertising sales director and a senior vice president, sales in terms of educational background:

	Advertising Sales Director	Senior Vice President, Sales
Most common degree	Bachelor's Degree, 87%	Bachelor's Degree, 79%
Most common major	Business	Business
Most common college	Northwestern University	University of Southern California

Advertising sales director vs senior vice president, sales demographics

Here are the differences between advertising sales directors' and senior vice presidents, sales' demographics:

	Advertising Sales Director	Senior Vice President, Sales
Average age	39	46
Gender ratio	Male, 57.3% Female, 42.7%	Male, 85.6% Female, 14.4%
Race ratio	Black or African American, 3.4% Unknown, 4.7% Hispanic or Latino, 12.2% Asian, 7.6% White, 71.6% American Indian and Alaska Native, 0.4%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	7%

Differences between advertising sales director and senior vice president, sales duties and responsibilities

Advertising sales director example responsibilities.

Achieve continuous profitability improvements through cost reduction programs successful OEM contract negotiations and outsourcing installation program.
Collaborate on social media and operations project to expand CRM platform for demand awareness, lead scoring automation and forecast accuracy.
Develop new accounts while maintaining and upselling existing accounts.

Senior vice president, sales example responsibilities.

Manage sales cycle effectively and track activity in SalesForce CRM.
Lead the Americas regional sales team in new customer acquisition and growth in existing accounts.
Pioneer product-positioning strategies, implement CRM technology to achieve global sales and customer service initiatives.
Lead strategic redirection of sales from private cardiologists to hospital-base cardiologists and hospital radiology departments post healthcare reform.
Lead the transformation of HAN from an in-office/point-of-care healthcare marketing provider to a fully integrate care management technology platform, PatientPoint.
Restructure and refocuse sales teams to deliver revenue base on SaaS sales model

Advertising sales director vs senior vice president, sales skills

Common advertising sales director skills

Media Sales, 32%
Revenue Growth, 10%
Client Relationships, 6%
Sales Management, 5%
Account Management, 4%
Sales Strategies, 4%

Common senior vice president, sales skills

SVP, 7%
Customer Satisfaction, 6%
Sales Process, 6%
Revenue Growth, 6%
Market Strategy, 5%
Business Development, 5%

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Advertising Sales Director
Advertising Sales Director vs Senior Vice President, Sales

Updated January 8, 2025

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