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Advertising sales executive vs advertising sales

The differences between advertising sales executives and advertising sales can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales executive and an advertising sales. Additionally, an advertising sales has an average salary of $73,239, which is higher than the $51,718 average annual salary of an advertising sales executive.

The top three skills for an advertising sales executive include real estate, outbound calls and CRM. The most important skills for an advertising sales are media sales, business relationships, and business development.

Advertising sales executive vs advertising sales overview

Advertising Sales ExecutiveAdvertising Sales
Yearly salary$51,718$73,239
Hourly rate$24.86$35.21
Growth rate-8%-8%
Number of jobs209,712132,877
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 66%
Average age4444
Years of experience44

What does an advertising sales executive do?

Advertising sales executives are commonly employed by advertising agencies, newspapers, magazines, and broadcasting companies to convince clients to acquire advertising products and services. They typically sell advertising space ad or air time and guarantee that sales quotas are met. It's also part of their responsibility to identify client's needs to be updated with current competitors' advertising services, products, and prices. They respond to inquiries through call and email of prospective clients by providing them the estimated cost of services required. Moreover, effective communication skills and rapport building with clients is expected for this role.

What does an advertising sales do?

An advertising sales agent is responsible for offering advertising services for the clients to boost their brand image and target potential customers on various media platforms. Advertising sales agents coordinate with the advertising team to strategize techniques in building their market presence by analyzing the current industry trends. They negotiate contracts with the clients and inform them of the business plans to help them increase revenues to achieve their long-term goals and objectives. An advertising sales agent must have excellent communication and organizational skills, especially in handling clients' requests and creating advertisement samples for their review.

Advertising sales executive vs advertising sales salary

Advertising sales executives and advertising sales have different pay scales, as shown below.

Advertising Sales ExecutiveAdvertising Sales
Average salary$51,718$73,239
Salary rangeBetween $39,000 And $67,000Between $58,000 And $91,000
Highest paying CityNew York, NYNew York, NY
Highest paying stateNew YorkNew York
Best paying companyYelpeBay
Best paying industryGovernmentTransportation

Differences between advertising sales executive and advertising sales education

There are a few differences between an advertising sales executive and an advertising sales in terms of educational background:

Advertising Sales ExecutiveAdvertising Sales
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Advertising sales executive vs advertising sales demographics

Here are the differences between advertising sales executives' and advertising sales' demographics:

Advertising Sales ExecutiveAdvertising Sales
Average age4444
Gender ratioMale, 39.1% Female, 60.9%Male, 47.8% Female, 52.2%
Race ratioBlack or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.9% Asian, 4.6% White, 70.7% American Indian and Alaska Native, 0.4%Black or African American, 6.1% Unknown, 4.1% Hispanic or Latino, 13.5% Asian, 4.6% White, 71.3% American Indian and Alaska Native, 0.4%
LGBT Percentage10%10%

Differences between advertising sales executive and advertising sales duties and responsibilities

Advertising sales executive example responsibilities.

  • Manage and creaat multiple PPC advertising campaigns, generating conversions for companies selling everything from gumballs, cleaning services to motorhomes.
  • Initiate sales calls to prospective or current clients and document all sales efforts via call logging system and/or CRM module.
  • Receive advanced education in SEO, SEM solutions for customers and expand an overall advertising solution for customers through digital solutions.
  • Update and maintain all account history and activity reports through CRM database.
  • Used digital tools such as of FastLane (CRM system), Facebook, MileMarker and DealerCommunity sites, etc.
  • Research how much it would cost to advertise with such places like movie theaters, Youtube, Facebook and other media outlets
  • Show more

Advertising sales example responsibilities.

  • Operate Salesforce and manage opportunities accordingly.
  • Present an advertisement solution with an attainable ROI.
  • Account analysis and preparation, assessing customer needs, and preparation of professional sales recommendations tailor to each customer s business.
  • Educate business owners on search engines (yahoo, google, etc . )

Advertising sales executive vs advertising sales skills

Common advertising sales executive skills
  • Real Estate, 21%
  • Outbound Calls, 8%
  • CRM, 8%
  • Business Development, 7%
  • Digital Marketing, 7%
  • Media Sales, 4%
Common advertising sales skills
  • Media Sales, 20%
  • Business Relationships, 12%
  • Business Development, 10%
  • Newspapers, 10%
  • SEO, 10%
  • Real Estate, 6%