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The differences between advertising sales executives and inside sales associates can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising sales executive and an inside sales associate. Additionally, an advertising sales executive has an average salary of $51,718, which is higher than the $40,687 average annual salary of an inside sales associate.
The top three skills for an advertising sales executive include real estate, outbound calls and CRM. The most important skills for an inside sales associate are inside sales, sales associates, and strong customer service.
| Advertising Sales Executive | Inside Sales Associate | |
| Yearly salary | $51,718 | $40,687 |
| Hourly rate | $24.86 | $19.56 |
| Growth rate | -8% | 4% |
| Number of jobs | 209,712 | 320,863 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 63% |
| Average age | 44 | 47 |
| Years of experience | 4 | 4 |
Advertising sales executives are commonly employed by advertising agencies, newspapers, magazines, and broadcasting companies to convince clients to acquire advertising products and services. They typically sell advertising space ad or air time and guarantee that sales quotas are met. It's also part of their responsibility to identify client's needs to be updated with current competitors' advertising services, products, and prices. They respond to inquiries through call and email of prospective clients by providing them the estimated cost of services required. Moreover, effective communication skills and rapport building with clients is expected for this role.
An inside sales associate is responsible for selling the company's goods and services through remote communication. Inside sales associates make calls to potential customers, demonstrate the products' features, take orders, process payments, and inform the customers of the delivery details. They strategize the most effective sales pitches to attract the customers on purchasing more services that would generate revenues and increase the company's profitability and brand image. An inside sales associate also supports the marketing team in developing marketing campaigns and promotional offers depending on customer demands and requests.
Advertising sales executives and inside sales associates have different pay scales, as shown below.
| Advertising Sales Executive | Inside Sales Associate | |
| Average salary | $51,718 | $40,687 |
| Salary range | Between $39,000 And $67,000 | Between $30,000 And $54,000 |
| Highest paying City | New York, NY | Seattle, WA |
| Highest paying state | New York | Washington |
| Best paying company | Yelp | MSCI |
| Best paying industry | Government | Health Care |
There are a few differences between an advertising sales executive and an inside sales associate in terms of educational background:
| Advertising Sales Executive | Inside Sales Associate | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | SUNY College of Technology at Alfred |
Here are the differences between advertising sales executives' and inside sales associates' demographics:
| Advertising Sales Executive | Inside Sales Associate | |
| Average age | 44 | 47 |
| Gender ratio | Male, 39.1% Female, 60.9% | Male, 57.3% Female, 42.7% |
| Race ratio | Black or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.9% Asian, 4.6% White, 70.7% American Indian and Alaska Native, 0.4% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 6% |