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The differences between area sales directors and directors of sales and marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an area sales director and a director of sales and marketing. Additionally, a director of sales and marketing has an average salary of $117,348, which is higher than the $90,206 average annual salary of an area sales director.
The top three skills for an area sales director include customer service, CRM and sales management. The most important skills for a director of sales and marketing are customer service, product development, and strategic sales.
| Area Sales Director | Director Of Sales And Marketing | |
| Yearly salary | $90,206 | $117,348 |
| Hourly rate | $43.37 | $56.42 |
| Growth rate | 5% | 5% |
| Number of jobs | 77,250 | 132,459 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 75% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
Area sales directors manage, train, and motivate the organization's team members to run revenue growth. Besides developing and managing efficient sales distribution networks, area sales directors also create reliable marketing strategies and sales strategies for the sales team's target setting and assigned territory. These professionals collect market feedback and customer feedback and update the organization about these comments/responses. They engage in periodical forecasting, analyze sales information, monitor sales team members' performance, and update the company heads.
A director of sales and marketing's responsibilities revolve around overseeing the sales, budgets, and all programs related to marketing. They must implement budget goals and revenue targets, evaluate the progress of the various teams, participate in securing sales and reaching out to high profile clients, and even negotiate contracts. Furthermore, they have the discretion to assign pricing and discounts, strategize ways to build a more substantial client base, and lead a team of skilled professionals to boost sales and improve client satisfaction.
Area sales directors and directors of sales and marketing have different pay scales, as shown below.
| Area Sales Director | Director Of Sales And Marketing | |
| Average salary | $90,206 | $117,348 |
| Salary range | Between $57,000 And $141,000 | Between $73,000 And $188,000 |
| Highest paying City | - | Urban Honolulu, HI |
| Highest paying state | - | Hawaii |
| Best paying company | - | Quidel |
| Best paying industry | - | Manufacturing |
There are a few differences between an area sales director and a director of sales and marketing in terms of educational background:
| Area Sales Director | Director Of Sales And Marketing | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between area sales directors' and directors of sales and marketing' demographics:
| Area Sales Director | Director Of Sales And Marketing | |
| Average age | 46 | 46 |
| Gender ratio | Male, 67.2% Female, 32.8% | Male, 62.1% Female, 37.9% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |