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Associate brand manager vs manager, strategy

The differences between associate brand managers and managers, strategy can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an associate brand manager and a manager, strategy. Additionally, a manager, strategy has an average salary of $109,831, which is higher than the $95,925 average annual salary of an associate brand manager.

The top three skills for an associate brand manager include customer service, sales floor and loyalty programs. The most important skills for a manager, strategy are project management, portfolio, and client facing.

Associate brand manager vs manager, strategy overview

Associate Brand ManagerManager, Strategy
Yearly salary$95,925$109,831
Hourly rate$46.12$52.80
Growth rate10%10%
Number of jobs69,511148,326
Job satisfaction--
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 65%
Average age3939
Years of experience1010

What does an associate brand manager do?

Associate brand managers are responsible for developing and maintaining a company's product or brand. They help the brand manager in all brand-related activities. They typically perform various tasks, which include developing marketing plans and strategies, getting involved in the development of marketing ad campaigns, and creating and maintaining a positive brand image. Additionally, associate brand managers may assist in defining product pricing and packaging and monitor both media and competitive activities. They are also expected to design ad campaigns and report the results of these campaigns to the brand manager.

What does a manager, strategy do?

A strategy manager is an individual who reviews a company's objectives for growth and works with executives to formulate actionable plans to achieve these objectives. To make comprehensive recommendations, strategy managers must conduct data analysis of the organization as well as the overall industry. They must provide assessments of market trends and identify business threats and opportunities. Strategy managers should also work with department heads to develop individual team goals and break them down into actionable steps for the employees to complete.

Associate brand manager vs manager, strategy salary

Associate brand managers and managers, strategy have different pay scales, as shown below.

Associate Brand ManagerManager, Strategy
Average salary$95,925$109,831
Salary rangeBetween $67,000 And $137,000Between $78,000 And $152,000
Highest paying CityParsippany-Troy Hills, NJSan Francisco, CA
Highest paying stateNew JerseyCalifornia
Best paying companyThe Walt Disney CompanyMcKinsey & Company Inc
Best paying industryManufacturingTechnology

Differences between associate brand manager and manager, strategy education

There are a few differences between an associate brand manager and a manager, strategy in terms of educational background:

Associate Brand ManagerManager, Strategy
Most common degreeBachelor's Degree, 64%Bachelor's Degree, 65%
Most common majorMarketingBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Associate brand manager vs manager, strategy demographics

Here are the differences between associate brand managers' and managers, strategy' demographics:

Associate Brand ManagerManager, Strategy
Average age3939
Gender ratioMale, 40.0% Female, 60.0%Male, 64.7% Female, 35.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between associate brand manager and manager, strategy duties and responsibilities

Associate brand manager example responsibilities.

  • Manage and oversee rebranding campaign that includes social & new website!
  • Manage high impact market seeding activities for five teams - include driving participation, follow-up, and ROI analysis.
  • Manage all SEO initiatives including link building and website optimization for improve conversions.
  • Manage sales analysis through Nielsen and IRI data and deliver recommendations to senior management.
  • Provide leadership to all the impacted EIT teams in managing business expectation while ensuring successful accomplishment critical project milestones.
  • Analyze Nielsen POS & HH panel data, category market trends and competitive set to identify category insights.
  • Show more

Manager, strategy example responsibilities.

  • Lead a scrum team by providing the larger picture and project goal.
  • Lead unprecedented benchmark analysis by IP design block between Intel and competiotor cost and compute.
  • Lead the quarterly valuation of the company's private stock which combine DCF and public comparable approaches.
  • Develop strong rapport with clients and vendors while managing logistics and execution through the complete event research process.
  • Manage paid search, digital campaign tracking, SEO, web content, and e-commerce performance for a travel-industry client.
  • Program manage and win Ingram-Micro RFP response for desktop virtualization software distribution relationship.
  • Show more

Associate brand manager vs manager, strategy skills

Common associate brand manager skills
  • Customer Service, 45%
  • Sales Floor, 36%
  • Loyalty Programs, 5%
  • Minimizes Risk, 2%
  • PET, 2%
  • Product Suggestions, 1%
Common manager, strategy skills
  • Project Management, 9%
  • Portfolio, 6%
  • Client Facing, 6%
  • Business Development, 4%
  • Digital Marketing, 4%
  • Market Research, 3%

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