Lead brand representative vs inside sales representative

The differences between lead brand representatives and inside sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a lead brand representative and an inside sales representative. Additionally, an inside sales representative has an average salary of $44,413, which is higher than the $41,652 average annual salary of a lead brand representative.

The top three skills for a lead brand representative include marketing campaigns, sales floor and customer service. The most important skills for an inside sales representative are customer service, CRM, and outbound calls.

Lead brand representative vs inside sales representative overview

	Lead Brand Representative	Inside Sales Representative
Yearly salary	$41,652	$44,413
Hourly rate	$20.02	$21.35
Growth rate	4%	4%
Number of jobs	143,482	244,168
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 55%	Bachelor's Degree, 66%
Average age	47	47
Years of experience	4	4

What does a lead brand representative do?

A Lead Brand Representative works to help companies increase brand awareness and public interest. They may work at retail stores or establishments to represent a brand, offering products and services to secure sales and build positive relationships with clients. They also conduct product demonstrations, offer discounts and promotions, manage sales floors and product displays, attend marketing events, and present progress reports. As a Lead Brand Representative, it is their responsibility to set guidelines, develop sales strategies, manage teams and lead efforts to reach goals, all while enforcing the company's policies and regulations.

What does an inside sales representative do?

An inside sales representative is responsible for selling services and products to clients, driving the company's revenues and increase sales profitability. Duties of an inside sales representative include developing strategic sales pitches, responding to customer's inquiries and requests, offering promotional products and discounts, researching potential clients, creating sales reports, and managing customer's possible complaints. An inside sales representative also provides strategic solutions to share with the sales team to improve their sales performance. Inside sales representatives must have excellent communication and negotiation skills to deal with customers' needs.

Lead brand representative vs inside sales representative salary

Lead brand representatives and inside sales representatives have different pay scales, as shown below.

	Lead Brand Representative	Inside Sales Representative
Average salary	$41,652	$44,413
Salary range	Between $33,000 And $51,000	Between $28,000 And $69,000
Highest paying City	-	Seattle, WA
Highest paying state	-	Wyoming
Best paying company	-	Berkshire Hathaway
Best paying industry	-	Technology

Differences between lead brand representative and inside sales representative education

There are a few differences between a lead brand representative and an inside sales representative in terms of educational background:

	Lead Brand Representative	Inside Sales Representative
Most common degree	Bachelor's Degree, 55%	Bachelor's Degree, 66%
Most common major	Business	Business
Most common college	University of Maryland - College Park	SUNY College of Technology at Alfred

Lead brand representative vs inside sales representative demographics

Here are the differences between lead brand representatives' and inside sales representatives' demographics:

	Lead Brand Representative	Inside Sales Representative
Average age	47	47
Gender ratio	Male, 22.6% Female, 77.4%	Male, 54.7% Female, 45.3%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2%	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.0% Asian, 5.1% White, 73.1% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between lead brand representative and inside sales representative duties and responsibilities

Lead brand representative example responsibilities.

Manage to sales KPI's (including sales and expense budget numbers), assuring efficient and effective use of resources.
Leverage sales data to tie activities like CES, SXSW and MakerFaires to overall sales growth.
Complete payroll on a bi-weekly basis for staff at store level, to be submit to corporate.
Strengthen leadership and selling ability of brand associates through utilization of roll play, pop quizzes, and merchandise challenges.
Review and adjust payroll when need
Assist store leadership with various projects including communications regarding weekly sales.

Inside sales representative example responsibilities.

Coordinate commercial sales and manage projects with HVAC contractors for Georgia district.
Accomplish tasks in a timely manner.Skills UsedComputer, math, reading wiring schematics.
Generate leads through the use of Linkedin, firm websites and legal magazines.
Manage and develop a nationwide territory through cold calling utilizing LinkedIn?, DiscoverOrg.
Manage help desk support for company ERP system as well as employee hardware and software issues.
Manage a team of 15-25 ISE's through effective sales coaching, call monitoring and creating sales spiff programs.

Lead brand representative vs inside sales representative skills

Common lead brand representative skills

Marketing Campaigns, 25%
Sales Floor, 15%
Customer Service, 13%
Brand Marketing, 10%
Leveraged, 6%
Leadership, 5%

Common inside sales representative skills

Customer Service, 22%
CRM, 6%
Outbound Calls, 5%
Product Knowledge, 4%
Work Ethic, 4%
Sales Process, 3%

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Lead Brand Representative
Lead Brand Representative vs Inside Sales Representative

Updated January 8, 2025

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