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The differences between lead brand representatives and territory sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a lead brand representative and a territory sales representative. Additionally, a lead brand representative has an average salary of $41,652, which is higher than the $34,431 average annual salary of a territory sales representative.
The top three skills for a lead brand representative include marketing campaigns, sales floor and customer service. The most important skills for a territory sales representative are customer service, CRM, and product knowledge.
| Lead Brand Representative | Territory Sales Representative | |
| Yearly salary | $41,652 | $34,431 |
| Hourly rate | $20.02 | $16.55 |
| Growth rate | 4% | 4% |
| Number of jobs | 143,482 | 219,928 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 79% |
| Average age | 47 | 47 |
| Years of experience | 4 | 4 |
A Lead Brand Representative works to help companies increase brand awareness and public interest. They may work at retail stores or establishments to represent a brand, offering products and services to secure sales and build positive relationships with clients. They also conduct product demonstrations, offer discounts and promotions, manage sales floors and product displays, attend marketing events, and present progress reports. As a Lead Brand Representative, it is their responsibility to set guidelines, develop sales strategies, manage teams and lead efforts to reach goals, all while enforcing the company's policies and regulations.
A territory sales representative is responsible for selling goods and services, assisting customers with their inquiries and concerns, and monitoring the assigned area's sales reports. Territory sales representatives coordinate with the rest of the sales team to develop effective marketing strategies and promotional techniques to increase revenues and profitability. Territory sales representatives research current market trends to identify business opportunities to meet consumer demands and widen their services. A territory sales representative must have excellent knowledge of the sales disciplines and principles, managing the market approach to ensure customer satisfaction.
Lead brand representatives and territory sales representatives have different pay scales, as shown below.
| Lead Brand Representative | Territory Sales Representative | |
| Average salary | $41,652 | $34,431 |
| Salary range | Between $33,000 And $51,000 | Between $15,000 And $78,000 |
| Highest paying City | - | Boston, MA |
| Highest paying state | - | Massachusetts |
| Best paying company | - | IBM |
| Best paying industry | - | - |
There are a few differences between a lead brand representative and a territory sales representative in terms of educational background:
| Lead Brand Representative | Territory Sales Representative | |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 79% |
| Most common major | Business | Business |
| Most common college | University of Maryland - College Park | University of Pennsylvania |
Here are the differences between lead brand representatives' and territory sales representatives' demographics:
| Lead Brand Representative | Territory Sales Representative | |
| Average age | 47 | 47 |
| Gender ratio | Male, 22.6% Female, 77.4% | Male, 69.1% Female, 30.9% |
| Race ratio | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.3% American Indian and Alaska Native, 0.2% | Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 6% | 6% |