Major account representative vs sales development representative

The differences between major account representatives and sales development representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a major account representative and a sales development representative. Additionally, a sales development representative has an average salary of $51,504, which is higher than the $40,700 average annual salary of a major account representative.

The top three skills for a major account representative include business sales, HR and geographic territory. The most important skills for a sales development representative are SDR, lead generation, and customer service.

Major account representative vs sales development representative overview

	Major Account Representative	Sales Development Representative
Yearly salary	$40,700	$51,504
Hourly rate	$19.57	$24.76
Growth rate	4%	4%
Number of jobs	200,316	199,588
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 83%
Average age	47	47
Years of experience	4	4

What does a major account representative do?

A major account representative serves as the manager of a client. They are often described as a good communicator, energetic, organized, and customer-oriented. Their role is to address and facilitate issues and concerns, gather specific data, and contact future clients and business partners. This job position requires someone who has a background in business management, sales, and customer service oriented. An ability to multitask and solve problems is also important.

What does a sales development representative do?

A sales development representative qualifies leads at the sales funnel's initial stages. Sales development representatives need to conduct research for prospective clients and qualify the leads before handing them to the sales team. They develop sales strategies to attract buyers or solicit potential customers. They need to build relationships with their customers to determine their needs and qualify the viability of interests to drive sales. Also, they collaborate with the sales executives making certain that corporate targets and goals are met.

Major account representative vs sales development representative salary

Major account representatives and sales development representatives have different pay scales, as shown below.

	Major Account Representative	Sales Development Representative
Average salary	$40,700	$51,504
Salary range	Between $27,000 And $60,000	Between $34,000 And $77,000
Highest paying City	-	Boston, MA
Highest paying state	-	Alaska
Best paying company	-	PitchBook Data
Best paying industry	-	Start-up

Differences between major account representative and sales development representative education

There are a few differences between a major account representative and a sales development representative in terms of educational background:

	Major Account Representative	Sales Development Representative
Most common degree	Bachelor's Degree, 81%	Bachelor's Degree, 83%
Most common major	Business	Business
Most common college	SUNY College of Technology at Alfred	University of Pennsylvania

Major account representative vs sales development representative demographics

Here are the differences between major account representatives' and sales development representatives' demographics:

	Major Account Representative	Sales Development Representative
Average age	47	47
Gender ratio	Male, 66.5% Female, 33.5%	Male, 63.1% Female, 36.9%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.9% American Indian and Alaska Native, 0.2%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.4% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between major account representative and sales development representative duties and responsibilities

Major account representative example responsibilities.

Manage campaigns to maximize ROI, performance, impact and relevance for current clients.
Lead the execution and management of sales cycles and deliver transparency through utilization of multiple CRM's.
Maintain activity within a CRM system and manage accurate forecasting.
Account analysis and preparation, assessing customer needs, and preparation of professional sales recommendations tailor to each customer s business.
Generate prospective members both inside and outside of the club through PowerPoint presentations and individual tours of the facility.
Utilize specific networking partners including CPA's, personal bankers, current clients and insurance agencies to partner with and obtain referrals

Sales development representative example responsibilities.

Manage organization website and Facebook page; writing articles for websites and newsletters.
Develop social media strategies for Facebook, LinkedIn, and emerging social networks, generating leads.
Manage individual sales activities by developing highly effective, communications focuse relationship with multiple sales channels.
supply chain management and procurement software (SaaS).
Handle customer service inquiries, returns, and RMA exchanges.
Develop a strong knowledge of SaaS sales techniques and lead management/generation.

Major account representative vs sales development representative skills

Common major account representative skills

Business Sales, 12%
HR, 10%
Geographic Territory, 9%
CRM, 8%
ADP, 6%
Salesforce, 6%

Common sales development representative skills

SDR, 11%
Lead Generation, 6%
Customer Service, 6%
Account Executives, 5%
Linkedin, 5%
Outbound Calls, 4%

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Major Account Representative
Major Account Representative vs Sales Development Representative

Updated January 8, 2025

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