Manufacturer's representative vs marketing/sales representative

The differences between manufacturer's representatives and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a manufacturer's representative and a marketing/sales representative. Additionally, a marketing/sales representative has an average salary of $62,917, which is higher than the $57,622 average annual salary of a manufacturer's representative.

The top three skills for a manufacturer's representative include product line, trade shows and distribution channels. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.

Manufacturer's representative vs marketing/sales representative overview

	Manufacturer's Representative	Marketing/Sales Representative
Yearly salary	$57,622	$62,917
Hourly rate	$27.70	$30.25
Growth rate	4%	4%
Number of jobs	175,503	274,768
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 66%
Average age	47	47
Years of experience	4	4

Manufacturer's representative vs marketing/sales representative salary

Manufacturer's representatives and marketing/sales representatives have different pay scales, as shown below.

	Manufacturer's Representative	Marketing/Sales Representative
Average salary	$57,622	$62,917
Salary range	Between $36,000 And $91,000	Between $42,000 And $92,000
Highest paying City	-	Seattle, WA
Highest paying state	-	New Hampshire
Best paying company	-	Bosch USA
Best paying industry	-	Finance

Differences between manufacturer's representative and marketing/sales representative education

There are a few differences between a manufacturer's representative and a marketing/sales representative in terms of educational background:

	Manufacturer's Representative	Marketing/Sales Representative
Most common degree	Bachelor's Degree, 74%	Bachelor's Degree, 66%
Most common major	Business	Business
Most common college	SUNY College of Technology at Alfred	University of Pennsylvania

Manufacturer's representative vs marketing/sales representative demographics

Here are the differences between manufacturer's representatives' and marketing/sales representatives' demographics:

	Manufacturer's Representative	Marketing/Sales Representative
Average age	47	47
Gender ratio	Male, 81.0% Female, 19.0%	Male, 53.1% Female, 46.9%
Race ratio	Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.8% Asian, 5.1% White, 73.4% American Indian and Alaska Native, 0.2%	Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage	6%	6%

Differences between manufacturer's representative and marketing/sales representative duties and responsibilities

Manufacturer's representative example responsibilities.

Lead consultative sales engagements identifying value and ROI create for the customer through process mapping.
Manage Mid-Atlantic geographic trading area.
Champion certify in windows, entry doors, roofing and siding.
Create packages of equipment to address all aspects of a facility's HVAC needs.
Recognize as an expert in the utilization of SFDC (Salesforce.com) to capture sales process.
Sell products such as metal roofing, energy saving windows, insulate siding and complete kitchen and bathroom remodels.

Marketing/sales representative example responsibilities.

Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
Develop working knowledge of Salesforce, customer relationship management software.
Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.

Manufacturer's representative vs marketing/sales representative skills

Common manufacturer's representative skills

Product Line, 22%
Trade Shows, 8%
Distribution Channels, 8%
General Contractors, 6%
OEM, 5%
State Territory, 5%

Common marketing/sales representative skills

Customer Relations, 16%
Business Relationships, 15%
Sales REP, 11%
Product Knowledge, 11%
Customer Service, 8%
Sales Territory, 3%

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Manufacturer's Representative
Manufacturer's Representative vs Marketing/Sales Representative

Updated January 8, 2025

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