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The differences between marketing program coordinators and account coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing program coordinator, becoming an account coordinator takes usually requires 2-4 years. Additionally, a marketing program coordinator has an average salary of $51,473, which is higher than the $39,973 average annual salary of an account coordinator.
The top three skills for a marketing program coordinator include marketing campaigns, email marketing and email campaigns. The most important skills for an account coordinator are customer service, data entry, and powerpoint.
| Marketing Program Coordinator | Account Coordinator | |
| Yearly salary | $51,473 | $39,973 |
| Hourly rate | $24.75 | $19.22 |
| Growth rate | 19% | 8% |
| Number of jobs | 153,309 | 93,480 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 77% |
| Average age | 37 | 42 |
| Years of experience | 6 | 4 |
A marketing coordinator assists the marketing department with initiatives and programs. The responsibilities of this position are coordinating the marketing efforts in the marketing department, implementing marketing and advertising strategies, assembling and analyzing sales forecasts, attending team meetings to discuss the sales goals and objectives, and coordinating meeting with marketing partners and executive team members. The qualifications needed for this position are a bachelor's degree in marketing, advertising or business administration and experience in project management.
An account coordinator assists account executives by providing day-to-day administrative support such as preparing and filing sales contracts and reports. As coordinators, they must maintain a good relationship with their clients and vendors by addressing issues and with regular communication. Account coordinators must possess essential skills such as a strong business administration background, adept at both written and verbal communication, and excellent time management. They are also responsible for researching prospective clients and produce client feedbacks to their account management teams.
Marketing program coordinators and account coordinators have different pay scales, as shown below.
| Marketing Program Coordinator | Account Coordinator | |
| Average salary | $51,473 | $39,973 |
| Salary range | Between $32,000 And $82,000 | Between $29,000 And $54,000 |
| Highest paying City | Dover, DE | Washington, DC |
| Highest paying state | Delaware | New York |
| Best paying company | The American Musical and Dramatic Academy | |
| Best paying industry | Finance | Professional |
There are a few differences between a marketing program coordinator and an account coordinator in terms of educational background:
| Marketing Program Coordinator | Account Coordinator | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 77% |
| Most common major | Business | Business |
| Most common college | University of Georgia | Northwestern University |
Here are the differences between marketing program coordinators' and account coordinators' demographics:
| Marketing Program Coordinator | Account Coordinator | |
| Average age | 37 | 42 |
| Gender ratio | Male, 28.0% Female, 72.0% | Male, 27.5% Female, 72.5% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.0% White, 66.9% American Indian and Alaska Native, 0.1% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 10% | 12% |