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The differences between marketing program coordinators and coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing program coordinator, becoming a coordinator takes usually requires 6-12 months. Additionally, a marketing program coordinator has an average salary of $51,473, which is higher than the $41,599 average annual salary of a coordinator.
The top three skills for a marketing program coordinator include marketing campaigns, email marketing and email campaigns. The most important skills for a coordinator are customer service, patients, and excellent organizational.
| Marketing Program Coordinator | Coordinator | |
| Yearly salary | $51,473 | $41,599 |
| Hourly rate | $24.75 | $20.00 |
| Growth rate | 19% | 12% |
| Number of jobs | 153,309 | 151,508 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 57% |
| Average age | 37 | 43 |
| Years of experience | 6 | 12 |
A marketing coordinator assists the marketing department with initiatives and programs. The responsibilities of this position are coordinating the marketing efforts in the marketing department, implementing marketing and advertising strategies, assembling and analyzing sales forecasts, attending team meetings to discuss the sales goals and objectives, and coordinating meeting with marketing partners and executive team members. The qualifications needed for this position are a bachelor's degree in marketing, advertising or business administration and experience in project management.
Coordinators are responsible for liaising between the department they are assigned to and any other external party. They oversee projects or agreements. They are in charge of following through negotiations between the two parties regarding work. They see through the conduct of such contracts by ensuring that all terms are amenable to both parties. They maintain records and other necessary data and paperwork. They also ensure that office policy and guidelines are being followed. Coordinators also ensure that all projects are completed efficiently and effectively.
Marketing program coordinators and coordinators have different pay scales, as shown below.
| Marketing Program Coordinator | Coordinator | |
| Average salary | $51,473 | $41,599 |
| Salary range | Between $32,000 And $82,000 | Between $27,000 And $61,000 |
| Highest paying City | Dover, DE | San Francisco, CA |
| Highest paying state | Delaware | Alaska |
| Best paying company | Meta | |
| Best paying industry | Finance | Technology |
There are a few differences between a marketing program coordinator and a coordinator in terms of educational background:
| Marketing Program Coordinator | Coordinator | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 57% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between marketing program coordinators' and coordinators' demographics:
| Marketing Program Coordinator | Coordinator | |
| Average age | 37 | 43 |
| Gender ratio | Male, 28.0% Female, 72.0% | Male, 36.3% Female, 63.7% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.0% White, 66.9% American Indian and Alaska Native, 0.1% | Black or African American, 11.5% Unknown, 5.2% Hispanic or Latino, 20.9% Asian, 6.4% White, 53.9% American Indian and Alaska Native, 2.1% |
| LGBT Percentage | 10% | 11% |