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The differences between marketing program coordinators and marketing and sales coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a marketing program coordinator and a marketing and sales coordinator. Additionally, a marketing program coordinator has an average salary of $51,473, which is higher than the $45,306 average annual salary of a marketing and sales coordinator.
The top three skills for a marketing program coordinator include marketing campaigns, email marketing and email campaigns. The most important skills for a marketing and sales coordinator are trade shows, customer service, and marketing campaigns.
| Marketing Program Coordinator | Marketing And Sales Coordinator | |
| Yearly salary | $51,473 | $45,306 |
| Hourly rate | $24.75 | $21.78 |
| Growth rate | 19% | 19% |
| Number of jobs | 153,309 | 89,923 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A marketing coordinator assists the marketing department with initiatives and programs. The responsibilities of this position are coordinating the marketing efforts in the marketing department, implementing marketing and advertising strategies, assembling and analyzing sales forecasts, attending team meetings to discuss the sales goals and objectives, and coordinating meeting with marketing partners and executive team members. The qualifications needed for this position are a bachelor's degree in marketing, advertising or business administration and experience in project management.
A marketing and sales coordinator is responsible for supporting the marketing and sales operations on developing promotional campaigns and marketing strategies, including analyzing the market trends to present new products and services to meet customer demands and public interests. Marketing and sales coordinators perform various administrative tasks, such as creating sales reports, responding to customers' inquiries and concerns, updating the company's social media platforms, and reaching out to existing and potential clients for new offers, generating revenues and business profitability.
Marketing program coordinators and marketing and sales coordinators have different pay scales, as shown below.
| Marketing Program Coordinator | Marketing And Sales Coordinator | |
| Average salary | $51,473 | $45,306 |
| Salary range | Between $32,000 And $82,000 | Between $33,000 And $61,000 |
| Highest paying City | Dover, DE | Alameda, CA |
| Highest paying state | Delaware | Delaware |
| Best paying company | AIG | |
| Best paying industry | Finance | Professional |
There are a few differences between a marketing program coordinator and a marketing and sales coordinator in terms of educational background:
| Marketing Program Coordinator | Marketing And Sales Coordinator | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing program coordinators' and marketing and sales coordinators' demographics:
| Marketing Program Coordinator | Marketing And Sales Coordinator | |
| Average age | 37 | 37 |
| Gender ratio | Male, 28.0% Female, 72.0% | Male, 27.0% Female, 73.0% |
| Race ratio | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.7% Asian, 10.0% White, 66.9% American Indian and Alaska Native, 0.1% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 10.1% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |