Senior director of business development vs senior director of marketing

The differences between senior directors of business development and senior directors of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior director of business development and a senior director of marketing. Additionally, a senior director of marketing has an average salary of $159,916, which is higher than the $151,656 average annual salary of a senior director of business development.

The top three skills for a senior director of business development include healthcare, CRM and client facing. The most important skills for a senior director of marketing are digital marketing, email marketing, and SR.

Senior director of business development vs senior director of marketing overview

	Senior Director Of Business Development	Senior Director Of Marketing
Yearly salary	$151,656	$159,916
Hourly rate	$72.91	$76.88
Growth rate	10%	10%
Number of jobs	165,086	106,180
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 70%	Bachelor's Degree, 75%
Average age	39	39
Years of experience	10	10

What does a senior director of business development do?

A senior director of business development is in charge of overseeing the sales and marketing operations of a company, ensuring efficiency and smooth workflow. Their responsibilities revolve around devising strategies to strengthen internal and external relationships, coordinating with analysts to find new sales opportunities, utilizing the latest trends, identifying consumer needs, and enforcing corrective measures on operations needing improvement. Furthermore, as a senior director of business development, it is essential to lead and spearhead projects, all while adhering to the company's vision and mission.

What does a senior director of marketing do?

A Senior Director of Marketing supervises all marketing operations of the company. They are also responsible for developing objectives and policies for the sales and marketing departments.

Senior director of business development vs senior director of marketing salary

Senior directors of business development and senior directors of marketing have different pay scales, as shown below.

	Senior Director Of Business Development	Senior Director Of Marketing
Average salary	$151,656	$159,916
Salary range	Between $106,000 And $215,000	Between $112,000 And $226,000
Highest paying City	Seattle, WA	San Francisco, CA
Highest paying state	Washington	California
Best paying company	VMware	Washington Prime Group
Best paying industry	Professional	Media

Differences between senior director of business development and senior director of marketing education

There are a few differences between a senior director of business development and a senior director of marketing in terms of educational background:

	Senior Director Of Business Development	Senior Director Of Marketing
Most common degree	Bachelor's Degree, 70%	Bachelor's Degree, 75%
Most common major	Business	Business
Most common college	University of Georgia	University of Georgia

Senior director of business development vs senior director of marketing demographics

Here are the differences between senior directors of business development' and senior directors of marketing' demographics:

	Senior Director Of Business Development	Senior Director Of Marketing
Average age	39	39
Gender ratio	Male, 78.8% Female, 21.2%	Male, 57.9% Female, 42.1%
Race ratio	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	10%	10%

Differences between senior director of business development and senior director of marketing duties and responsibilities

Senior director of business development example responsibilities.

Negotiate first ever manage Medicaid contract base on new method of reimbursement.
Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
Solicit search service to clients in the healthcare, financial and medical devices industries.
Approve contract negotiations, pricing approvals, RFP, RFI response and technical requirements.
Utilize social media marketing and CRM system to create, monitor and complete multiple sales projects to completion.
Respond to RFP's, RFB's, LOI's, and other public documents in competitive situations.

Senior director of marketing example responsibilities.

Architect EMEA demand creation/direct response model to manage and measure sales pipeline.
Create and lead WW standard deployment of marketing tools for EMEA and APAC.
Manage and initiate the development of first marketing department for regional start-up healthcare chain.
Lead support of marketing programs for the dealer partner channel co-op programs, MDF and advertising campaigns.
Lead cross functional teams of company operations, franchisees and finance to build co-op marketing plans to drive profitable sales.
Rehabilitate Salesforce implementation that lead to proper pipeline management, sales forecasting, and customer communication.

Senior director of business development vs senior director of marketing skills

Common senior director of business development skills

Healthcare, 11%
CRM, 6%
Client Facing, 5%
Logistics, 4%
Sales Strategy, 4%
SVP, 4%

Common senior director of marketing skills

Digital Marketing, 19%
Email Marketing, 7%
SR, 7%
Integrated Marketing, 4%
Marketing Campaigns, 4%
Market Research, 4%

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Senior Director Of Business Development
Senior Director Of Business Development vs Senior Director Of Marketing

Updated January 8, 2025

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