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Strategic accounts manager vs commercial account manager

The differences between strategic accounts managers and commercial account managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a strategic accounts manager and a commercial account manager. Additionally, a strategic accounts manager has an average salary of $83,574, which is higher than the $59,175 average annual salary of a commercial account manager.

The top three skills for a strategic accounts manager include account management, healthcare and customer service. The most important skills for a commercial account manager are customer service, CRM, and account management.

Strategic accounts manager vs commercial account manager overview

Strategic Accounts ManagerCommercial Account Manager
Yearly salary$83,574$59,175
Hourly rate$40.18$28.45
Growth rate5%5%
Number of jobs141,224166,435
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 65%
Average age4646
Years of experience88

What does a strategic accounts manager do?

A strategic accounts manager is an individual who is responsible for establishing and maintaining productive relationships with new and existing large clients. Strategic accounts managers assign staff members to provide help and support with client accounts and how they can be of service to the clients. They are required to create an appropriate sales strategy for each of their clients and identify needs. Strategic accounts manager must also create comprehensive reports on client sales and strategy to their upper management.

What does a commercial account manager do?

A commercial account manager's role is to offer products and services to businesses and firms, building positive relationships to establish a strong client base. Their responsibilities often revolve around performing research and market analysis to find sales opportunities, devising strategies to identify client needs, and maintaining records of all data and transactions. They may also reach out to potential clients through calls and correspondence, even arrange appointments to discuss products and negotiate sales. Furthermore, as a commercial account manager, it is essential to lead and encourage the workforce, all while adhering to the company's policies and regulations.

Strategic accounts manager vs commercial account manager salary

Strategic accounts managers and commercial account managers have different pay scales, as shown below.

Strategic Accounts ManagerCommercial Account Manager
Average salary$83,574$59,175
Salary rangeBetween $51,000 And $135,000Between $41,000 And $84,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateNew JerseyHawaii
Best paying companyVMwareVMware
Best paying industryTechnologyManufacturing

Differences between strategic accounts manager and commercial account manager education

There are a few differences between a strategic accounts manager and a commercial account manager in terms of educational background:

Strategic Accounts ManagerCommercial Account Manager
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 65%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Strategic accounts manager vs commercial account manager demographics

Here are the differences between strategic accounts managers' and commercial account managers' demographics:

Strategic Accounts ManagerCommercial Account Manager
Average age4646
Gender ratioMale, 68.2% Female, 31.8%Male, 60.1% Female, 39.9%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between strategic accounts manager and commercial account manager duties and responsibilities

Strategic accounts manager example responsibilities.

  • Manage a daily, weekly, and monthly sales funnels and pipelines to track accounts from initial call to close.
  • Employ sales processes using SalesForce CRM tool.
  • Maintain client schedules and records within SalesForce to keep campaigns on track.
  • Increase ACR revenues by cross-selling products and services and ensuring client retention.
  • Provide web demonstrations (GoToMeeting, WebEx) of on demand SaaS printing-marketplace solution.
  • Support infrastructure and sales teams to meet technical, administration, and special support requirements.
  • Show more

Commercial account manager example responsibilities.

  • Oversee all accounting functions and manage accounts in QuickBooks (payable and receivable).
  • Manage accounts while providing excellent customer service, help build financial relationships, redirecting calls in upselling credit per customer needs
  • Demonstrate strong technical sales knowledge with software manufacturers and licensing programs for the SMB and enterprise segments.
  • Provide SMB clients one on one consulting services by strategically presenting wireless solutions that help them do business more efficiently.
  • Conduct regular account appraisals to accelerate customer adoption by working closely with the customer to educate and assess cloud technology needs.
  • Use QuickBooks for invoicing, accounts payable, accounts receivable, and balancing bank statements.
  • Show more

Strategic accounts manager vs commercial account manager skills

Common strategic accounts manager skills
  • Account Management, 9%
  • Healthcare, 7%
  • Customer Service, 6%
  • Salesforce, 5%
  • CRM, 5%
  • Digital Marketing, 5%
Common commercial account manager skills
  • Customer Service, 19%
  • CRM, 12%
  • Account Management, 7%
  • Product Knowledge, 5%
  • Cam, 3%
  • Sales Process, 3%

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